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Multimedia Conferencing Is Growing Fast and Encompassing Every Job Function and Position
Yankee Group, The, June 2004, Pages: 8


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This report covers the popularity of multimedia conferencing. For the report, multimedia conferencing use, applications, and future integration plans were examined.

The use of multimedia conferencing (audio with data, Web or video) has been increasing at an annual rate of almost 50 percent for the past 2 years, with a similar growth rate expected for the next 2 years. Web conferencing applications are becoming more important in everyday business operations and in many firms, they have become enterprise-wide applications. It has been asserted that people in every job function and title conduct Web conferences

As the use of Web conferencing increases and permeates the enterprise, conferencing vendors and service providers must continue to innovate new features and capabilities and make certain their product road maps stay in step with evolving enterprise expectations and demands. Recent usage statistics and end-user survey results provide many hints about what vendors should include in future product road maps.





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