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Baby Care in Portugal

Euromonitor International, Sep 2011, Pages: 26


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The effects of the current economic crisis continued to slow baby care sales in Portugal in 2010. According to the INE (National Statistics Institute), Portugal was the third country with the lowest birth rate in Europe at 9.4% of the population in 2009, whereas the average rate in Europe is 10.7% of the population. Combined with the effects of the current economic crisis, baby care sales remained stagnant during 2010. Even though the birth rate was better in 2010, it remained insufficient to...

The Baby Care in Portugal report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2006-2010, allowing you to identify the sectors driving growth. Forecasts to 2015 illustrate how the market is set to change.

Product coverage: Baby Hair Care, Baby Skin Care, Baby Sun Care, Baby Toiletries, Medicated Baby Care, Nappy (Diaper) Rash Treatments.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
- Get a detailed picture of the Baby Care market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.






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