|
|
 |
|
Viewing report
|
|
|
|
Fruit/vegetable Juice in Italy
Euromonitor International, March 2010, Pages: 59
Fruit/vegetable juice played a significant role in the move towards healthier non-alcoholic drinks, as consumers increasingly searched for fresh juice without artificial ingredients or added sugar. This was highly relevant from a consumer point of view. Health and wellness trends also gave rise to several sustainable niches in the premium segment of fruit/vegetable juice: Blackberry, Cranberry, and Pomegranate, which are often called ‘super fruits’ because of their perceived health benefits.
The Fruit/Vegetable Juice in Italy report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2005-2009), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they legislative, distribution, packaging or pricing issues. Forecasts to 2014 illustrate how the market is set to change.
Product coverage: 100% Juice, Fruit-Flavoured Drinks (No Juice Content), Juice Drinks (up to 24% Juice), Nectars (25-99% Juice)
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
- Get a detailed picture of the Soft Drinks industry;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
.
|
|
|
|
