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Beyond Broadband Access: Strategies for deriving additional revenue through content and applications
Pyramid Research, Inc, Aug 2004, Pages: 123
Broadband Internet is one of the fastest growing segments in the global telecoms market. This report is a global overview of the broadband market across regions, featuring a list of best practices illustrated by valuable case studies, showing how operators around the world are driving broadband adoption, usage and revenues. It answers important questions such as, Who is doing it right? How are they doing it? What can operators learn from this? How can vendors tap into the opportunities arising?
This report provides a comprehensive view of the market, future adoption, best practices and benchmarking tools. It features forecasts and a comparison of trends on both a regional and global basis, offering the broadband big picture. Recent, example-oriented statistics are featured — so experience can be learned from rather than theory.
This report includes many detailed Case Studies, including:
- Comcast: Blending Telecommunications and Media to Climb to the Top
- SBC: The Fastest Growing DSL Provider in the US Bets on Media
- SBC Yahoo!: A Match Made in Heaven
- KT Corp: Providing a Glimpse into the Future of Broadband
- Yahoo! Japan: Unlocking the Potential of Broadband through Applications
- Telecom Italia: Using Ingenuity to Revolutionize the Broadband Space
- Telefonica de Espana: Swift Response to the Changing Dynamics of its Markets
- Wanadoo: Conquering the European Broadband Market
- VTR Globalcom: The Latin Pioneer of the Triple Play Strategy
- Brasil Telecom: Succeeding at Being All Things to All People
This report provides the following information:
- The direction of the broadband market: overall growth by region and by technology.
- Key players in each market: Who are they? What do they offer? What are their strategies?
- The largest opportunities in terms of markets and players.
- What are the killer applications?
- Drivers and inhibitors for broadband growth.
- Winners and Losers: Incumbent players vs. CLECs and new entrants.
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