Home Automation Market Report – UK 2015-2019 Analysis
- ID: 2204604
- February 2015
- Region: United Kingdom
- 77 Pages
- AMA Research
The 2nd edition of the 'Home Automation Market Report - UK 2015-2019 Analysis', provides an overall analysis of the market and forecasts for future opportunities within the sector. It includes comment on future prospects and implications for all companies involved in home automation technologies, including manufacturers and suppliers of related systems. Key issues analysed:
- Detailed analysis of key trends and demand for home automation systems.
- Key technological trends influencing market development.
- Detailed analysis if key product sectors - access and security control, climate control, lighting control, home entertainment systems and others (communication systems, home health monitoring etc.).
- Assessment of the supply side of the market and a detailed analysis of the leading home automation systems manufacturers, suppliers and distributors.
Although home automation systems have been available in the UK for many years, it is only recently that they have moved away from an upper market niche into a more mainstream market. Elements included in home automation can include access & security controls, climate control, lighting and shading controls, home entertainment systems and communication systems.
The home automation market has continued to experience good growth 2013-14. The market is currently considered to be in the initial growth stage, supported by 83% growth 2010-14 and which is currently forecast to continue into the medium-term, with market value forecast to double again by 2019.
Areas of particular interest include:
- Market performance in 2013-14 - review of growth prospects and key market drivers to 2019.
- UK home automation market is complex and highly fragmented, with a large number of suppliers including manufacturers, resellers, installers and distributors.
- Impact of wireless technology has been a key driver for the retrofit market.
- Home automation systems are increasingly been used in the new house build sector.
- Adoption of 'app' driven controls has meant that consumers are now using familiar systems to access and change elements of home automation systems.
- Concerns about home energy efficiency driving the market for smart heating controls.
- Advent of audio visual streaming services has transformed the home entertainment sector and also made the installation process much easier.
Key Companies included:
ABB, ACA-Apex , Adapt Controls, Aldous Systems (Europe), AMX, Armour Home Electronics, Ashway Smart Homes, Audio 7, Audiovision, AWE Europe, Azro, Barix AG, BitWise Controls, Came UK, Carlo Gavazzi, Cloud9 systems, Control4, Convergent Home Technologies (CHT), Cooper Controls, Crestron, Cytech Technology, Digital Future Solutions, Elan Home Systems, Embedded Automation, Futronix, Gira, Globe Cache, Home Automation Inc (HAI), Home Security Systems, HomeSeer Technologies, Honeywell, Inrom, Invision UK, IQYourHome.com, Ivory Egg UK, JSJS Designs (Europe), Laser Business Systems, Loxone Electronics, Lutron EA, Maplin Electronics, Marmiteck, MidwichHome, Niko, Noxel, NuVo Technologies, Opus Technologies, Philips Dynalite, Promoveo Technology, Q-bus, Rako Controls, Reverberate, RGB Communications, Riva Entertainment, Russound, Savant, Secant, Sensible Heat, Siemens, Square D, Teletask, The Complete Home Control Group, Think Simple, URC, USD, Vantage, Vivint Inc, Xantech, Z-wave Products UK.
Key areas covered in the report include:
Home Automation Market Overview:
- Market definition - size and value 2010-2014 and future prospects to 2019.
- Market structure.
- Technologies used – home networks, hardwired and wireless, system protocols – advantages and disadvantages, proprietary systems vs. standardised.
- Key influencing factors - social and demographic change, housebuilding, consumer confidence, technological innovations, environmental considerations etc.
- Future prospects to 2019 - key market drivers - technological influences etc.
Market Size, Trends And Influences:
- Home automation market – background, definition, components used, key advantages and disadvantages, market penetration, pricing trends, move towards mainstream systems, mix by type of installation etc.
- Key trends by application sector –access and security control, climate control (heating and ventilation), lighting control, home entertainment systems, communication systems, home health monitoring, other home systems.
- Environmental concerns – including building regulations and legislation, energy savings, impact of smart meters, development of smart grid, use with renewables etc.
- Technological influences - including internet access trends, super-fast broadband coverage, mobile internet usage, tablet computers, home automation apps, cloud-based systems, touch panel controls, home automation packages, third party products, future developments etc.
- Housing market – including housing completions – overall and by dwelling type, use in new homes, second residences, RMI activity, self build sector etc.
- Demographic factors – ageing population, growing number of people with special needs, independent living etc.
Supplier Trends And Distribution:
- Market positioning of leading UK home automation suppliers.
- Review and analysis of leading home automation suppliers, including company profile, turnover, key products etc.
- Distribution – including overall structure and market mix by channel.
- Specialist suppliers – home automation distributors and specialist dealers.
- Other suppliers – direct from manufacturer, internet sales, non-specialist retailers, electrical wholesalers, utilities. SHOW LESS READ MORE >
1.2 Sources Of Information
2. Summary & Future Prospects
2.2 Future Prospects
3. Economic Environment
3.2 Inflation & Interest Rates
3.4 Household Consumption
3.5 Housing & Construction
3.7 Population Profile
4. Uk Market For Home Automation
4.1.2 Advantages Of Home Automation Systems
4.2 Market Size
4.2.1 Mix By Value
4.3 Mix By Installation Type
4.4 Market Drivers And Influences
4.4.1 Environmental Influences
4.4.2 Technological Influences
4.4.3 Housing Market
4.4.4 Demographic Factors
5.2 Application Areas
5.2.1 Access And Security Control
5.2.2 Climate Control
5.2.3 Lighting Controls
5.2.4 Home Entertainment Systems
5.2.5 Communication Systems
5.2.6 Home Health
5.2.7 Other Systems
6.1 Supply Overview
6.2 Key Company Profiles
6.3 Other Suppliers
7.1 Distribution Structure
7.2 Distribution Channels
7.3 Home Automation Specialists
7.4 Direct Sales / Internet
7.5.1 Electrical Wholesalers
7.5.2 Plumbers Merchants
7.5.3 Electrical/Electronic Retailers
7.5.4 Multiple Retailers
7.5.5 Utilities Companies
The principle behind home automation systems is the linking of electrical/electronic devices to provide increased whole house controllability either through a single control panel or single control device for each element. Although home automation systems have been available in the UK for many years, it is only recently that they have moved away from an upper market niche into a more mainstream market.
Elements included in home automation can include access & security controls, climate control, lighting and shading controls, home entertainment systems and communication systems. The home automation market has continued to experience good growth 2013-14. The market is currently considered to be in the initial growth stage, supported by 83% growth 2010-14 and which is currently forecast to continue into the medium-term, with market value forecast to double again by 2019.
Technological advances driving the home automation market include the progress of wireless controls and LED lighting, but also include the widening market for connected audio and visual content via home networks. Also contributing to growth has been the adoption of “app” driven control interface, which has increased the perception of how user-friendly some home automation systems can be.
Remote control of the system has also been a key driver for growth as the householder is increasingly able to control all aspects of the connected home from within the home, at work or even abroad via smartphones, tablets, etc. The offering of modular systems which offer the opportunity of future expansion has also driven growth.
In addition, the development of systems aimed at the experienced DIYer has meant that the average price of an entry level system has become more affordable and placed home automation systems within the scope of a much wider, appreciative audience.
Increasing focus on domestic energy efficiency has also been beneficial, with development of smart heating and hot water controls that allow more flexibility than traditional heating controls. Take up of wireless routers/internet has also benefited the home automation market, with increasing numbers of suppliers offering wireless systems based around the home WiFi network.
Growth of wireless systems has also resulted in lower installation costs and less complexity of the installation. The home automation market has benefited from the rapid uptake of internet access and use of internet enabled devices in a number of ways. Greater awareness of the capabilities of home networks – e.g. internet on TV – has meant that homeowners now appear to be more accepting of other technologies that could also be run using the home network.
Rapid uptake of smartphones and tablet computers has meant that consumers are increasingly aware and able to use “app” driven software, internet access, etc. Many suppliers of home automation systems have embraced these developments and introduced control panels/interfaces with icons that resemble smartphone/tablet controls, which are deemed to be more user friendly than some of those previously used.
The UK home automation market is dominated by a number of global suppliers with significant experience of more developed home automation markets than in the UK – eg USA and Europe. However, the growth of home automation systems in the UK has seen a number of smaller suppliers and re-sellers enter the market. In addition, wireless connectivity has also encouraged larger global lighting, electronics and heating controls groups to release products that can easily be incorporated into a home automation systems.
Medium-term prospects for home automation remain positive with 98% growth currently forecast to 2019, with market value of around £210m.
Recovery in the housebuilding sector will encourage use of home automation systems, particularly under the Zero Carbon Homes Standard. Recent growth of intelligent heating controls is likely to continue into the medium-term, with rapid innovation likely to be the key driver. The roll out of the Smart Meters programme is likely to mean that householders will have more direct information regarding energy use in the home and could invest in connected controls in order to obtain optimum energy efficiency.
Micro-generation is also likely to provide a key driver for growth in future years, with power hungry appliances likely to be set to turn on only when power is being generated or when cheaper tariffs are available. Forecast growth of “the internet of everything” is likely to result in increased connectivity within home networks and include more intelligent appliances such as cooking, refrigeration and washing, etc.
Recent innovations in streaming of audio visual content is likely to lead to multi-room systems increasingly becoming the norm, adding further opportunities for home automation systems. The lighting controls sector has been transformed by the advent of LED technologies in recent years, which are likely to continue to develop into the medium-term resulting in increased applications.
As the market evolves, more manufacturers and suppliers will be tempted into the UK market resulting in downward pressure on average prices. Development of wireless technologies is likely to drive the retrofit market as installations become easier and less invasive.
Comparisons with other regions where the home automation market is more developed indicate that there is significant growth potential in future years. However, the rate of uptake will be influenced by a number of factors including rates of disposable income, the extent that home automation systems are adopted by mainstream housebuilding organisations and, perhaps most importantly, the perception by householders of how much value the system will adds to the property when set against more visible home improvements, such as conservatories.
- Adapt Controls
- Aldous Systems (Europe)
- Armour Home Electronics
- Ashway Smart Homes
- Audio 7
- AWE Europe
- Barix AG
- BitWise Controls
- Came UK
- Carlo Gavazzi
- Cloud9 systems
- Convergent Home Technologies (CHT)
- Cooper Controls
- Cytech Technology
- Digital Future Solutions
- Elan Home Systems
- Embedded Automation
- Globe Cache
- Home Automation Inc (HAI)
- Home Security Systems
- HomeSeer Technologies
- Invision UK
- Ivory Egg UK
- JSJS Designs (Europe)
- Laser Business Systems
- Loxone Electronics
- Lutron EA
- Maplin Electronics
- NuVo Technologies
- Opus Technologies
- Philips Dynalite
- Promoveo Technology
- Rako Controls
- RGB Communications
- Riva Entertainment
- Sensible Heat
- Square D
- The Complete Home Control Group
- Think Simple
- Vivint Inc
- Z-wave Products UK.