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Enterprise Application Software Market in Turkey 2011-2015

Infiniti Research Limited, July 2012, Pages: 40

TechNavio's analysts forecast the Enterprise Application Software market in Turkey to grow at a CAGR of 15.7 percent over the period 2011-2015. One of the key factors contributing to this market growth is the need for improved business productivity. The Enterprise Application Software market in Turkey has also been witnessing the emergence of the SaaS model. However, difficulty in selecting appropriate software could pose a challenge to the growth of this market.

TechNavio's report, the Enterprise Application Software Market in Turkey 2011-2015, has been prepared based on an in-depth analysis of the market with inputs from industry experts. The report focuses on Turkey; it also covers the Enterprise Application Software market landscape and its growth prospects in the coming years. The report also includes a discussion of the key vendors operating in this market.

Key vendors dominating this market space include SAP AG, Logo Business Solutions, Oracle Corp., and Microsoft Corp.

Key questions answered in this report:
What will the market size be in 2015 and at what rate will it grow?
What key trends is this market subject to?
What is driving this market?
What are the challenges to market growth?
Who are the key vendors in this market space?
What are the opportunities and threats faced by each of these key vendors?
What are the strengths and weaknesses of each of these key vendors?

You can request one free hour of analyst time when you purchase this report. Details provided within the report.

TechNavio today launched its report Enterprise Application Software Market in Turkey 2011-2015 based on an in-depth study focusing exclusively on Turkey. The report aims to aid decision makers’ understanding of the present and future landscape of the market.

Commenting on the report, an analyst from TechNavio’s Enterprise Computing team said; “The traditional on-premise deployment of enterprise software is slowly being taken over by single- and multi-tenant hosted Software as a Service (SaaS). These solutions are becoming an increasingly popular option for deploying enterprise software. In addition to the increased adoption of SaaS-based solutions by small and medium-sized enterprises (SMEs), they are gradually being used by large enterprises. The software available over the internet in a subscription model provides increased flexibility to the organizations using SaaS-based software. Furthermore, many vendors in the market have begun to offer their enterprise software solutions through the SaaS model to expand their services and enter new markets. In addition, the difficult economic times have necessitated organizations adopting SaaS as a cost-cutting alternative.”

According to the report, the increasing need to improve business productivity and gain competitive advantages such as optimization of capacity, reduction of lead time and cost, and increased profit through developing IT infrastructure is a major factor propelling the Enterprise Application Software market in Turkey forward.

Further, the report also discusses that the high cost of deploying enterprise application software is one of the major challenges in the Enterprise Application Software market in Turkey.

The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market and vendor landscape in addition to a SWOT analysis of the key players.

01. Executive Summary
02. Introduction
03. Market Coverage
Market Overview
Key Offerings
04. Market Landscape
Market Forecast
Market Segmentation
End-user Segmentation
Five Forces Analysis
05. Vendor Landscape
06. Buying Criteria
07. Market Growth Drivers
08. Drivers and their Impact
09. Market Challenges
10. Impact of Drivers and Challenges
11. Market Trends
12. Key Vendor Analysis
12.1 SAP AG
Business Overview
SWOT Analysis
12.2 Logo Business Solutions
Business Overview
SWOT Analysis
12.3 Oracle Corp.
Business Overview
SWOT Analysis
12.4 Microsoft Corp.
Business Overview
SWOT Analysis
13. Other Reports in this Series

List of Exhibits:
Exhibit 1: Enterprise Application Software Market in Turkey 2011-2015 (US$ million)
Exhibit 2: Enterprise Application Software Market in Turkey 2011
Exhibit 3: Enterprise Application Software Market in Turkey by Segmentation 2011
Exhibit 4: Enterprise Application Software Market in Turkey by End-user Segmentation 2011
Exhibit 5: Enterprise Application Software Market in Turkey by Vendor Segmentation 2011

SAP AG, Logo Business Solutions, Oracle, Microsoft

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