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Market Opportunities and Emerging Trends in the Prepaid Card Market in Mexico: Market Profile

BRICdata, August 2012, Pages: 31

The report provides market analysis, information and insights into the prepaid card market in Mexico, including:

- Current and forecast values for the prepaid card industry in Mexico
- Comprehensive analysis of the industry’s market attractiveness, covering key trends and drivers
- Detailed analysis of the marketing strategies adopted for selling prepaid cards used by various bankers and other institutions in the market
- Detailed analysis of the challenges affecting the prepaid card market in Mexico
- Competitive landscape of the prepaid card market in Mexico

Summary

According to the Bank of Mexico, by the end of 2011, the issuance of credit cards by commercial banks reached record levels. By the end of 2011, XX million credit cards were in circulation, representing an annual rise of XX% from the end of 2010. However, the 2009 recession significantly impacted the credit card industry and consequently the number of issued cards registered a negative growth until the fourth quarter of 2010. In 2011, cards issued, cards used and card accounts recorded respective growth rates of XX%, XX% and XX% over figures from the second quarter of 2010. The Mexican banking industry is well regulated and posted stable growth rates during the review period.

Scope

- This report provides a comprehensive analysis of the prepaid card market in Mexico
- It provides current values for the prepaid card market in Mexico for the year 2011 and forecast figures for the years up to 2016
- It offers a detailed analysis of the key markets in the prepaid card market in Mexico, along with market forecasts until 2016
- It details the different macroeconomic factors affecting the prepaid card market in Mexico
- It outlines the current regulatory frameworks in the industry
- It details the marketing strategies used by various bankers and other institutions
- It profiles the major banks in the prepaid card market in Mexico

Reasons To Buy

- Make strategic business decisions using historic and forecast market data related to the prepaid card industry in Mexico
- Understand the key market trends and growth opportunities within the prepaid card market in Mexico
- Assess the competitive dynamics in the prepaid card market in Mexico
- Gain insights into the marketing strategies used by prepaid card selling vendors
- Gain insights into key regulations governing the prepaid card market in Mexico

Table of Contents
1 Latin American Prepaid Cards Market Benchmarking
1.1 Overview of Latin American Prepaid Card Market Dynamics
1.2 Types of Prepaid Cards Available in Latin America
1.3 Macroeconomic Drivers
2 Prepaid Cards Market in Mexico
2.1 Market Environment
2.1.1 Banking industry structure in Mexico
2.1.2 Payment systems in Mexico
2.1.3 Regulatory framework
2.2 Market Size and Growth Potential
2.2.1 Mexico banking sector market size
2.2.2 Mexico prepaid cards market size
2.3 Marketing Strategies Adopted for Selling Prepaid Cards
2.4 Key Trends, Drivers and Challenges
2.4.1 Economic drivers
2.4.2 Consumer driver
2.4.3 Business trends and growth drivers
2.4.4 Challenges
2.5 Competitive Landscape
2.5.1 NonoPayment Inc.
2.5.2 Blackhawk Network
2.5.3 BBVA Bancomer
2.5.4 Banamex
3 Appendix
3.1 About BRICdata
3.1.1 Areas of expertise
3.2 Methodology
3.3 Disclaimer

List of Tables
Table 1: Latin America Prepaid Card Market Comparison (US$ Billion)
Table 2: Latin America Prepaid Card Market Comparison (US$ Billion)
Table 3: Latin America Prepaid Card Categories
Table 4: Latin American Countries’ Macroeconomic Indicators, 2011
Table 5: Latin American Countries’ Macroeconomic Indicators, 2011
Table 6: Latin American Countries’ Macroeconomic Indicators, 2016
Table 7: Latin American Countries’ Macroeconomic Indicators, 2016
Table 8: Mexican Banking Industry Value by Loans and Deposits (US$ Billion), 2007–2011
Table 9: Mexican Banking Industry Value by Loans and Deposits (US$ Billion), 2012–2016
Table 10: Mexican Prepaid Card Industry (US$ Billion), 2007–2011
Table 11: Mexican Prepaid Card Industry (US$ Billion), 2012–2016
Table 12: NovoPayment – Key Facts
Table 13: NovoPayment – Main Services
Table 14: Blackhawk Network – Key Facts
Table 15: Blackhawk Network – Main Services
Table 16: BBVA Bancomer – Key Facts
Table 17: BBVA Bancomer – Main Services
Table 18: Banamex – Key Facts
Table 19: Banamex – Main Services

List of Figures
Figure 1: Latin America Prepaid Card Market Comparison
Figure 2: Credit Card Penetration of Social Class Groups (%), 2011
Figure 3: Mexican Banking Industry Value by Loans and Deposits (US$ Billion), 2007–2011
Figure 4: Mexican Banking Industry Value by Loans and Deposits (US$ Billion), 2012–2016
Figure 5: Mexican Prepaid Card Industry (US$ Billion), 2007–2011
Figure 6: Mexican Prepaid Card Industry (US$ Billion), 2012–2016
Figure 7: Trends, Drivers and Challenges in Mexican Prepaid Cards Market
Figure 8: Mexican GDP at Constant Prices (MXN Trillion), 2007–2016
Figure 9: Mexican Inflation Rate (%), 2007–2016
Figure 10: Mexican Annual Disposable Income (MXN Trillion), 2007–2016
Figure 11: Mexican Unemployment Rate (%), 2007–2016
Figure 12: Mexican Prepaid Card Market Challenges

- NonoPayment Inc.
- Blackhawk Network
- BBVA Bancomer
- Banamex

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