Virtual Tour: Dazhong

Canadean Ltd, July 2012, Pages: 28

Product Synopsis
The report gives details on the overall store layout, as well as images of shelving and the layout for individual product categories.

Introduction and Landscape
Why was the report written?
Virtual Tour: Dazhong gives the reader details on the outlet design of the Dazhong store in Beijing, China. The report aims to provide a virtual tour of the store using pictures of shelving and the layout for individual product categories.

Key Features and Benefits
Details on the overall store layout, and layout for different floors, if any.

Images of shelving and the layout for individual product categories.

Key Highlights
Dazhong does not have a competitor (in close vicinity) that competes across product segments that the store operates in.

The store is a one-stop shop for all types of household appliances, computers, communication equipment, music and video, and photographic equipment.

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