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The Market for Antibodies: Keys to Success for Commercial Suppliers, Volume II
BioInformatics, LLC, June 2006, Pages: 205
With over 325 commercial suppliers of antibodies, selecting just the right antibody company brings to mind the famous lock and key analogy of antibody-antigen binding—how do scientists find the perfect match? We surveyed nearly 1,000 life scientists worldwide about the types of catalog antibodies that they use and their opinions of commercial suppliers.
Building upon the best-selling 2004 market research report, The Market for Antibodies: Keys to Success for Commercial Suppliers, this 2006 report compares trends over time against the 2004 report, as well as providing additional analyses. This report will help suppliers better understand how their antibodies are used and what types of product their customers need by scientific application. In addition, segmentation analysis and trend comparisons will allow suppliers to understand how the antibodies market is changing and what important differences exist between segments. Market growth data, based on changes since the 2004 report and anticipated future needs, will allow suppliers to track the market performance and project future sales.
This report will help suppliers understand their competitive position, validate their own internal market share estimates, and provide the basis for internal market size calculations. This information will also help suppliers better understand their strengths and weaknesses as compared to their competitors and gauge their brand’s overall performance in the antibodies market.
Report Objectives:
From the perspective of researchers who use commercial, pre-made catalog antibodies, the primary objectives of this report are as follows:
- Reveal market specific differences in usage of antibody-based techniques by segmentation analysis
- Determine market share by usage rates for different market segments and geographic regions
- Assess market growth potential
- Identify leading suppliers of commercial, pre-made catalog antibodies and those suppliers that differentiate themselves through product quality and customer service
- Highlight market factor(s) that influence a customer’s decision to purchase one brand of pre-made catalog antibodies over another
- Provide insights into which product attributes contribute to customer satisfaction and customer dissatisfaction
- Measure customer loyalty via respondents’ willingness to promote a particular brand
- Calculate a customer value score for segmented customer profiles
- Evaluate brand health of the top suppliers based upon key performance metrics related to promotion, products, price, placement and service
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