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OECD Tourism Trends and Policies 2012
OECD Publishing, July 2012, Pages: 451
OECD Touri sm Trends and Pol ici es analyses the key policy reforms and developments to boost competitiveness and sustainability in tourism for each OECD country, and selected non-members. The OECD has developed a new strategic partnership with the European Commission to provide more in-depth analysis of recent trends and policy issues, expanding overall coverage to 51 countries, including all EU members.
This new edition focuses on issues that are particularly relevant to maintaining and improving jobs and growth, notably effective governance (Chapter 1), the evaluation of policies and programmes (Chapter 2), and skills development (Chapter 3). Country-specific trends and policies are described in greater detail in each of the individual country profiles (Chapter 4).
OECD Touri sm Trends and Poli cies indicates that governments are becoming increasingly aware of the importance of tourism as an economic driver and for achieving their stated economic development policies and goals. There is also an understanding of the need to incorporate tourism thoroughly across all arms of government in policy development and implementation, and to co-operate effectively with the private sector. In many economies, priorities are to develop strong public sector management capabilities and a multi-actor system of governance.
The report provides comparative knowledge, both policy and data, through thematic chapters and country-specific policy and statistical profiles. The report highlights key tourism policy developments, focuses on issues that rank high on the policy agenda in the field of tourism and provides a broad overview and interpretation of tourism trends in the OECD area and beyond.
Tourism Trends and Policies is becoming an international reference and benchmark on how effectively countries are supporting competitiveness, innovation and growth in tourism, and shed light on policies and practices associated with this. It is published on a two-year basis. The 2012 edition has been undertaken in co-operation with the european Commission.
Chapter 1. Tourism governance in OECD countries
-Tourism governance at central level
-Tourism governance at sub-national level
-Tourism governance: co-ordination and interface with industry
-Main challenges to effective governance of tourism and policy responses
Chapter 2. Evaluating tourism policies and programmes
-Country evaluation practices
Chapter 3. Policy approaches to skills development in tourism
-The skills challenge in tourism
-Overcoming the skills gap through education and training
-Skills and productivity issues in tourism
Chapter 4. Country profiles: Tourism trends and policies
OECD member countries
OECD non-member economies
-Former Yugoslav Republic of Macedonia
Annex A. Basic methodological references
Annex B. National tourism administration and related websites
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