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Subscriber Video-On-Demand Report 2012

eStats India, June 2012, Pages: 29

The present report provides insights into the upcoming and growing Subscriber Video-on-Demand (SVOD) market scenario in India. The report also provides a worldwide view of the market and how the market will shape up in future along with the growing importance of the APAC market. Asia-Pacific region is already showing one of the highest growth potential due to its sheer market size and growing economy of the region. India is already one of the fastest growing mobile markets in the world with an increasing number of populace looking for cost effective and viable options for consuming video content on their devices.

These changing market dynamics and insights provided in the report are a first of its kind on this market in India. The report will help and guide stakeholders to address and negotiate this market and to meet the upcoming challenges upfront. The report is also timed well as video content consumption is exploding in India along with the worldwide markets.

"The present report is a snapshot of the worldwide SVOD market with a special focus on the Indian SVOD market scenario. Business models of successful players like Netflix have also been studied in this report. The report analyzes SVOD supplier's perspective, popular SVOD content on-offer, delivery price points and their revenue models.

The final analysis of the SVOD market and its emerging trends also incorporates the demand-side trends and patterns for this market.
Demand for IPTV and broadband-based video is accelerating worldwide, and Asia Pacific and European markets are leading in terms of the overall IPTV subscribers. The SVOD market worldwide is turning out to be a very profitable proposition and operators are increasingly focusing on these upcoming markets of APAC to corner growth.

Globally, Internet video traffic will be 51 percent of all consumer Internet traffic in 2011. India with its vast population and huge mobile adoption base is a very potential and virgin market for video content consumption in the upcoming years. The report tracks all these changing trends and addresses the market in its totality. All secondary sources used in the report are the best and most recent ones. Information and data cuts from such sources were further Meta analyzed to arrive at the final trends and insights on the SVOD market in India. The report provides an interesting referral point for the industry stakeholders and will act as a benchmark study on the fast growing SVOD market in India.

1. Executive Summary

2. Methodology

3. SVOD Market Worldwide Is There A Business Case?

4. OTT Vale Chain

5. Worldwide IPTV Subscriber base

6. Global Internet Video traffic and Internet Usage 6.1. NETFLIX Business Case 6.2 Netflix Passed Apple in Internet-Movie Revenue in 2011

7. IPTV Scenario Focus Country: India 7.1. India IPTV Subscribers and ARPUs 7.2. IPTV ARPU's in India

8. IP Traffic and Mobile Broadband in India

9. IP TV Growth Trajectory in India 9.1. Indian Telco's offering VOD

10. OTT TV in India 10.1. India IP Traffic Statistics 10.2. IP Traffic Scenario in India 10.3. OTT TV Business Case- Ditto TV

11. OTT TV Vendors in India

12. Conclusion

13. Taxonomy

14. Table & Charts

Table 1: OTT Value Chain
Table 2: Digital Pay TV subscribers in 2012, worldwide
Table 3: Online Movie Market Share Ranking in 2011 (% Share of Revenue in U.S. Dollars)
Table 4: TV Households in India
Table 5: Number of subscribers of IPTV (in Millions)
Table 6: Market Size IPTV India 2010-2015 (USD Million)
Table 7: Average Revenue per User (USD per month)
Table 8: IP Traffic Scenario 2011

- Netflix
- Akamai
- KDDI
- Ditto TV
- Entertainment
- Alcatel-Lucent
- Ericsson
- Nokia Siemens Networks
- HP
- YouTube
- Netflix
- Blockbuster
- Amazon Video on Demand
- Hulu Plus
- Walmart/Vudu
- NBC
- FOX
- CBS
- TNT
- DreamWorks
- ZillionTV
- Amino
- Roku
- Boxee
- TiVo
- Google TV
- Apple TV
- Nintendo Wii
- Sony PS3
- Microsoft Xbox
- LG
- Panasonic
- Samsung
- Sony
- Vizio
- HP
- ABI Research
- Apple
- IHS
- Los Gatos
- sony
- iDate
- FICCI
- KPMG
- Reliance Communications
- BigFlix
- PwC
- Cisco
- VNI
- MSM Group
- TV Today Network
- BBC
- Utstarcom
- Siemens
- Point Topic

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