Wine Update Market Report 2012
Key Note Publications Ltd, June 2012, Pages: 51
The wine market has weathered the economic storm of 2008 and 2009, showing modest growth in value over the last few years. This is because the wine industry is one of the more mature markets in the alcoholic beverages industry. Year-on-year growth stood at 1.3% in 2011, according to Key Note estimates, placing the market's value at £11.9bn.
The wine industry is very well established in the UK, with consumers able to purchase a wide range of red, white and rosé wines in on-trade and off-trade outlets. Wine is perhaps the biggest product in terms of variety that a consumer can buy in a supermarket, which could explain why the market has continued to perform well throughout tough economic times: if consumers hit upon hard times, they still have the option of purchasing cheaper wines.
Looking at trends in the wine market, wine brands are expected to continue to increase, with the range of products available anticipated to grow. At present, there are a number of well-known brands available; however, the wine market is made up of so many varieties, that it has been difficult for a single brand to perform well on a mass scale. Differences in consumer tastes also mean that the market cannot be represented by a single brand, with some consumers willing to spend more than others, while tastes also differ in terms of preferences for white, red or rosé wines.
Despite the continuing success of the industry, the wine market is suffering from somewhat of an identity crisis. As such, new products and varietals are important for encouraging growth and attracting new consumers. At the same time though, it is important to ensure that existing consumers are still able to access products that suit their personal tastes. While the introduction of wines from nations not typically associated with the production of the drink — such as Russia, Brazil, India and the People's Republic of China (PRC) — goes some way towards opening up the market for expansion, existing consumers must not be ignored if the market is to continue to grow.
Looking to the future, the industry is set for 5 years of solid, yet modest growth. In 2012, the industry is forecast to see 0.6% growth, which is slightly less than seen in the previous year, but this is followed by a year-on-year growth level of 1.5%. Finally, the market is forecast to be worth an estimated £12.7bn by 2016, after a 5-year period of sustained growth.
The table of contents below is for
Wine Update 2012
Foreword
Executive Summary
Market Definition
REPORT COVERAGE
MARKET SECTORS
By Colour
By Carbonation
By Alcoholic Content
By Origin
By Varietal
MARKET TRENDS
Minimum Pricing
The Link Between Alcohol and Illness
Natural Wine Debate
ECONOMIC TRENDS
General Economic Trends
MARKET POSITION
The UK
Overseas
Market Size
THE TOTAL MARKET
BY MARKET SECTOR
By Colour
By Carbonation
Other Categorisation
Strengths, Weaknesses, Opportunities and Threats
STRENGTHS
WEAKNESSES
OPPORTUNITIES
THREATS
Current Issues
MINIMUM PRICING
SUPERMARKET DISCOUNTS
CONTINUING HEALTH FEARS
ENGLISH WINES
NATURAL WINES
Forecasts
INTRODUCTION
The Economy
FORECASTS TO
MARKET GROWTH
FUTURE TRENDS
More Wine Brands
Minimum Pricing
Chinese Wine
Company Profiles
INTRODUCTION
DEFINITIONS
Turnover (Sales)
Pre-Tax Profit
Profit Margin
Average Remuneration
Sales per Employee
FURTHER INFORMATION
The table of contents below is for
Wine Update 2012
Foreword
Executive Summary
Market Definition
REPORT COVERAGE
MARKET SECTORS
By Colour
By Carbonation
By Alcoholic Content
By Origin
By Varietal
MARKET TRENDS
Minimum Pricing
The Link Between Alcohol and Illness
Natural Wine Debate
ECONOMIC TRENDS
General Economic Trends
MARKET POSITION
The UK
Overseas
Market Size
THE TOTAL MARKET
BY MARKET SECTOR
By Colour
By Carbonation
Other Categorisation
Strengths, Weaknesses, Opportunities and Threats
STRENGTHS
WEAKNESSES
OPPORTUNITIES
THREATS
Current Issues
MINIMUM PRICING
SUPERMARKET DISCOUNTS
CONTINUING HEALTH FEARS
ENGLISH WINES
NATURAL WINES
Forecasts
INTRODUCTION
The Economy
FORECASTS TO
MARKET GROWTH
FUTURE TRENDS
More Wine Brands
Minimum Pricing
Chinese Wine
Company Profiles
INTRODUCTION
DEFINITIONS
Turnover (Sales)
Pre-Tax Profit
Profit Margin
Average Remuneration
Sales per Employee
FURTHER INFORMATION
ACCOLADE WINES LTD
Previous Name(s) and Date(s) of Change
Principal Activities
SIC Codes
FINANCIAL PROFILE
Sales
Profits
Employees
Balance Sheet/Ratios
DIAGEO PLC
Previous Name(s) and Date(s) of Change
Principal Activities
SIC Codes
FINANCIAL PROFILE
Sales
Profits
Employees
Balance Sheet/Ratios
PERNOD RICARD UK LTD
Previous Name(s) and Date(s) of Change
Principal Activities
SIC Codes
FINANCIAL PROFILE
Sales
Profits
Employees
Balance Sheet/Ratios
TREASURY WINE ESTATES EMEA LTD
Previous Name(s) and Date(s) of Change
Principal Activities
SIC Codes
FINANCIAL PROFILE
Sales
Profits
Employees
Balance Sheet/Ratios
Further Sources
Associations
Publications
General Sources
Government Publications
Other Sources
Key Note Sources
Previous Name(s) and Date(s) of Change
Principal Activities
SIC Codes
FINANCIAL PROFILE
Sales
Profits
Employees
Balance Sheet/Ratios
Further Sources
Associations
Publications
General Sources
Government Publications
Other Sources
Key Note Sources
- ACCOLADE WINES LTD
- DIAGEO PLC
- PERNOD RICARD UK LTD
- TREASURY WINE ESTATES EMEA LTD
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