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Cider/Perry In New Zealand
Euromonitor International, Jan 2012, Pages: 33
Strong growth of cider/perry ensued in 2011 following on from the surge in cider popularity that began in 2009. This phenomenon can only be likened to that of the unprecedented expansion of spirits-based RTDs at the beginning of the review period. Competition is fierce in this category with both major and smaller players continuously churning out new product developments over 2010/2011. During 2011 more pear cider new product developments were launched as companies broadened their existing...
The Cider/Perry in New Zealand report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2007-2011), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they legislative, distribution or pricing issues. Forecasts to 2016 illustrate how the market is set to change.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
- Get a detailed picture of the Cider/Perry market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
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