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Cider/perry - Portugal
Euromonitor International, Dec 2010, Pages: 33
Cider is not a popular beverage in Portugal. Portuguese consumers are not used to drinking cider; indeed, it is consumed mostly by tourists and mainly in the Algarve. Since 2007, there has been a drop in tourist activity in Portugal, most especially in the Algarve region. The biggest fall in visitor numbers has been among British and German tourists, who are generally the biggest consumers of cider in the Algarve. The fact that the British currency continues to depreciate against the euro has...
The Cider/Perry in Portugal report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2005-2009), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they legislative, distribution or pricing issues. Forecasts to 2014 illustrate how the market is set to change.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
- Get a detailed picture of the Cider/Perry market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
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