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Cider/Perry in Switzerland
Euromonitor International, May 2012, Pages: 35
During the review period imported ciders grew in popularity, not only because of the strong Swiss franc which made imports less expensive, but also because imported products have a younger, more fashionable image than many of the traditional Swiss ciders. The imported ciders also tend to be sweeter and less sour than traditional ciders. International brands, including Bulmers, Strongbow and the recently introduced Kopparberg, are also now widely available and are even sold in major...
The Cider/Perry in Switzerland report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2007-2011), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they legislative, distribution or pricing issues. Forecasts to 2016 illustrate how the market is set to change.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
- Get a detailed picture of the Cider/Perry market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
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