Colour Cosmetics in Italy

Euromonitor International, September 2012, Pages: 37

Colour cosmetics in 2011 mirrored, more than other beauty and personal care categories, the overall trend that characterised the fast moving consumer goods industry – steady consumption levels in the first half of 2011 followed by a decrease. This was due mainly to a structural change in behavioural patterns, where consumers with reduced purchasing power bought fewer items of the same quality and sought to avoid waste. This trend influenced partly the qualitative trend within colour cosmetics...

Euromonitor International's Colour Cosmetics in Italy report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2007-2011, allowing you to identify the sectors driving growth. Forecasts to 2016 illustrate how the market is set to change.

Product coverage: Eye Make-Up, Facial Make-Up, Lip Products, Nail Products.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
- Get a detailed picture of the Colour Cosmetics market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.

COLOUR COSMETICS IN ITALY
Euromonitor International
September 2012

LIST OF CONTENTS AND TABLES

Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Colour Cosmetics by Category: Value 2006-2011
Table 2 Sales of Colour Cosmetics by Category: % Value Growth 2006-2011
Table 3 Colour Cosmetics Company Shares 2007-2011
Table 4 Colour Cosmetics Brand Shares 2008-2011
Table 5 Eye Make-up Brand Shares 2008-2011
Table 6 Facial Make-up Brand Shares 2008-2011
Table 7 Lip Products Brand Shares 2008-2011
Table 8 Nail Products Brand Shares 2008-2011
Table 9 Colour Cosmetics Premium Brand Shares 2008-2011
Table 10 Forecast Sales of Colour Cosmetics by Category: Value 2011-2016
Table 11 Forecast Sales of Colour Cosmetics by Category: % Value Growth 2011-2016
Collistar SpA in Beauty and Personal Care (italy)
Strategic Direction
Key Facts
Summary 1 Collistar SpA: Key Facts
Company Background
Production
Competitive Positioning
Summary 2 Collistar SpA: Competitive Position 2011
L'Oréal Italiana Saipo SpA in Beauty and Personal Care (italy)
Strategic Direction
Key Facts
Summary 3 L'Oréal Italiana Saipo SpA: Key Facts
Summary 4 L'Oréal Italiana Saipo SpA: Operational Indicators
Company Background
Production
Competitive Positioning
Summary 5 L'Oréal Italiana Saipo SpA: Competitive Position 2011
Procter & Gamble Italia SpA in Beauty and Personal Care (italy)
Strategic Direction
Key Facts
Summary 6 Procter & Gamble Italia SpA: Key Facts
Summary 7 Procter & Gamble Italia SpA: Operational Indicators
Company Background
Production
Competitive Positioning
Summary 8 Procter & Gamble Italia SpA: Competitive Position 2011
Executive Summary
Beauty and Personal Care Affected by Italy Entering Recession Phase
Baby Products and Sets/kits the Only Survivors To 2011 Crisis
Multinationals Continue To Dominate
Chemists/pharmacies Gradually Increase Performance and Drugstores Storms Ahead With Double-digit Growth
Sales To Remain Static
Key Trends and Developments
Innovation in Natural Products Prevents Sales From Dropping Drastically
Recession Halts Developments in the Men's Segment
Drugstores To Take A More Important Role in Distribution
Parents Do Not Trade Down for Their Babies
Multinationals Maintain Dominance in Beauty and Personal Care
Market Data
Table 12 Sales of Beauty and Personal Care by Category: Value 2006-2011
Table 13 Sales of Beauty and Personal Care by Category: % Value Growth 2006-2011
Table 14 Sales of Premium Cosmetics by Category: Value 2006-2011
Table 15 Sales of Premium Cosmetics by Category: % Value Growth 2006-2011
Table 16 Beauty and Personal Care Company Shares by NBO 2007-2011
Table 17 Beauty and Personal Care Company Shares by GBO 2007-2011
Table 18 Beauty and Personal Care Brand Shares 2008-2011
Table 19 Penetration of Private Label by Category 2006-2011
Table 20 Sales of Beauty and Personal Care by Distribution Format: % Analysis 2006-2011
Table 21 Sales of Beauty and Personal Care by Category and by Distribution Format: % Analysis 2011
Table 22 Forecast Sales of Beauty and Personal Care by Category: Value 2011-2016
Table 23 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2011-2016
Table 24 Forecast Sales of Premium Cosmetics by Category: Value 2011-2016
Table 25 Forecast Sales of Premium Cosmetics by Category: % Value Growth 2011-2016
Definitions
Sources
Summary 9 Research Sources

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