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Deodorants in Norway


Description: The Deodorants in Norway report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2003-2008), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2013 illustrate how the market is set to change. Product coverage: deodorant sprays, pumps, roll-ons, sticks, creams, wipes. Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
- Get a detailed picture of the cosmetics & toiletries industry
- Pinpoint growth sectors and trends and identify factors driving change
- Understand the competitive environment, the market’s major players and leading brands
- Use five-year forecasts to assess how the market is predicted to develop


Contents: Deodorants in Norway
Euromonitor International
May 2009
List of Contents and Tables
Healthy Growth Continues for Cosmetics & Toiletries in Norway
Cosmetics and Toiletries Products Need To Be Eco-friendly
Multinational Players Dominate Cosmetics and Toiletries in Norway
Retailers Upgrade Shopping Experience
Slowdown Due To Economic Uncertainty
Key Trends and Developments
Economic Crisis Hits Norway
Focus on Elderly Norwegians
Natural/organic Ingredients
Market Data
Table 1 Sales of Cosmetics and Toiletries by Sector: Value 2003-2008
Table 2 Sales of Cosmetics and Toiletries by Sector: % Value Growth 2003-2008
Table 3 Sales of Premium Cosmetics by Sector: Value 2003-2008
Table 4 Sales of Premium Cosmetics by Sector: % Value Growth 2003-2008
Table 5 Cosmetics and Toiletries Company Shares by NBO Retail Value 2004-2008
Table 6 Cosmetics and Toiletries Company Shares by GBO Retail Value 2004-2008
Table 7 Cosmetics and Toiletries Brand Shares by Retail Value 2005-2008
Table 8 Penetration of Private Label by Sector by Retail Value 2003-2008
Table 9 Sales of Cosmetics and Toiletries by Distribution Format: % Analysis 2003-2008
Table 10 Sales of Cosmetics and Toiletries by Sector and by Distribution Format: % Analysis 2008
Table 11 Forecast Sales of Cosmetics and Toiletries by Sector: Value 2008-2013
Table 12 Forecast Sales of Cosmetics and Toiletries by Sector: % Value Growth 2008-2013
Table 13 Forecast Sales of Premium Cosmetics by Sector: Value 2008-2013
Table 14 Forecast Sales of Premium Cosmetics by Sector: % Value Growth 2008-2013
Definitions
Summary 1 Research Sources
Bonaventura Sales As
Strategic Direction
Key Facts
Summary 2 Bonaventura Sales AS : Key Facts
Summary 3 Bonaventura Sales AS : Operational Indicators
Company Background
Competitive Positioning
Summary 4 Bonaventura AS : Competitive Position 2008
Dermanor As
Strategic Direction
Key Facts
Summary 5 Dermanor AS: Key Facts
Summary 6 Dermanor AS: Operational Indicators
Company Background
Production
Competitive Positioning
Summary 7 Dermanor AS : Competitive Position 2008
Engelschiøn Marwell Hauge As
Strategic Direction
Key Facts
Summary 8 Engelschiøn Marwell Hauge AS : Key Facts
Summary 9 Engelschiøn Marwell Hauge AS : Operational Indicators
Company Background
Production
Competitive Positioning
Summary 10 Engelschiøn Marwell Hauge AS : Competitive Position 2008
Lilleborg As
Strategic Direction
Key Facts
Summary 11 Lilleborg AS : Key Facts
Summary 12 Lilleborg AS: Operational Indicators
Company Background
Production
Summary 13 Lilleborg AS: Production Statistics 2007
Competitive Positioning
Summary 14 Lilleborg AS : Competitive Position 2008
Midelfart Sonesson As
Strategic Direction
Key Facts
Summary 15 Midelfart Sonesson AS : Key Facts
Summary 16 Midelfart Sonesson AS: Operational Indicators
Company Background
Production
Competitive Positioning
Summary 17 Midelfart Sonesson AS: Competitive Position 2008
Headlines
Trends
Competitive Landscape
Prospects
Sector Data
Table 15 Sales of Deodorants by Subsector: Value 2003-2008
Table 16 Sales of Deodorants by Subsector: % Value Growth 2003-2008
Table 17 Deodorants Premium Vs Mass % Analysis 2003-2008
Table 18 Deodorants Company Shares by Retail Value 2004-2008
Table 19 Deodorants Brand Shares by Retail Value 2005-2008
Table 20 Deodorants Premium Brand Shares 2005-2008
Table 21 Forecast Sales of Deodorants by Subsector: Value 2008-2013
Table 22 Forecast Sales of Deodorants by Subsector: % Value Growth 2008-2013
Table 23 Forecast Deodorants Premium Vs Mass % Analysis 2008-2013




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