Home Insecticides in Vietnam

Euromonitor International, July 2012, Pages: 17

In a country of hot and humid weather like Vietnam, home insecticides was one of the most necessary products in every household. There is a variety of insecticides for consumers to choose, depending on their preference and income. Consumers in rural areas usually opt for insecticide coils and spray/aerosol insecticides offered at low prices, while urban high-income consumers tend to purchase electric insecticides or spray/aerosol insecticides of international brands. Towards the end of the...

Euromonitor International's Home Insecticides in Vietnam market report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (historic date range), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts to 2016 illustrate how the market is set to change.

Product coverage: Electric Insecticides, Insecticide Baits, Insecticide Coils, Other Home Insecticides, Spray/Aerosol Insecticides.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
- Get a detailed picture of the Home Insecticides market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.

HOME INSECTICIDES IN VIETNAM
Euromonitor International
July 2012

LIST OF CONTENTS AND TABLES

Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Home Insecticides by Category: Value 2006-2011
Table 2 Sales of Home Insecticides by Category: % Value Growth 2006-2011
Table 3 Spray/Aerosol Insecticides by Type: % Value Breakdown 2008-2011
Table 4 Home Insecticides Company Shares 2007-2011
Table 5 Home Insecticides Brand Shares 2008-2011
Table 6 Forecast Sales of Home Insecticides by Category: Value 2011-2016
Table 7 Forecast Sales of Home Insecticides by Category: % Value Growth 2011-2016
Executive Summary
Growth Boosted by Increasing Awareness of Hygiene and Cleanliness
Private Label Becomes More Accepted
Local Players Strive To Establish Their Brand Presence
Independent Small Grocers Continue To Be the Main Channel
Home Care Is Predicted To Record Healthy Growth
Key Trends and Developments
Growing Awareness of Hygiene and Cleanliness Stimulates Sales
Private Label Records Strong Growth
Fragrance To Be A Crucial Selling Point
Consumers Switch To Specialised Home Care
Domestic Manufacturers Strive for Better Competitive Position
Market Indicators
Table 8 Households 2006-2011
Market Data
Table 9 Sales of Home Care by Category: Value 2006-2011
Table 10 Sales of Home Care by Category: % Value Growth 2006-2011
Table 11 Home Care Company Shares 2007-2011
Table 12 Home Care Brand Shares 2008-2011
Table 13 Penetration of Private Label by Category 2006-2011
Table 14 Sales of Home Care by Distribution Format: % Analysis 2006-2011
Table 15 Sales of Home Care by Category and Distribution Format: % Analysis 2011
Table 16 Forecast Sales of Home Care by Category: Value 2011-2016
Table 17 Forecast Sales of Home Care by Category: % Value Growth 2011-2016
Sources
Summary 1 Research Sources

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