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Sanitary Protection in India Product Image

Sanitary Protection in India

  • Published: May 2014
  • Region: India
  • 30 pages
  • Euromonitor International

The increasing numbers of working women across urban India increased demand for sanitary protection in 2013. The free distribution of sanitary towels by state governments such as Tamil Nadu, Delhi and many more supported the sales of sanitary protection in India.

The Sanitary Protection in India report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2009-2013, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they new product developments, distribution or pricing issues. Forecasts to 2018 illustrate how the market is set to change.

Product coverage: Pantyliners, Sanitary Protection Including Intimate Wipes, Tampons, Towels.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
- Get a detailed picture of the Sanitary Protection market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.

SANITARY PROTECTION IN INDIA

May 2014

LIST OF CONTENTS AND TABLES

Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Sanitary Towels by Type of Use: % Value 2004-2013
Table 2 Retail Sales of Sanitary Protection by Category: Value 2008-2013
Table 3 Retail Sales of Sanitary Protection by Category: % Value Growth 2008-2013
Table 4 Retail Sales of Tampons by Application Format: % Value 2008-2013
Table 5 NBO Company Shares of Retail Sanitary Protection: % Value 2009-2013
Table 6 LBN Brand Shares of Retail Sanitary Protection: % Value 2010-2013
Table 7 Forecast Retail Sales of Sanitary Protection by Category: Value 2013-2018
Table 8 Forecast Retail Sales of Sanitary Protection by Category: % Value Growth 2013-2018
Kimberly-Clark Lever Ltd in Tissue and Hygiene (india)
Strategic Direction
Key Facts
Summary 1 Kimberly-Clark Lever Ltd: Key Facts
Company Background
Production
Competitive Positioning
Summary 2 Kimberly-Clark Lever Ltd: Competitive Position 2013
Procter & Gamble Hygiene & Health Care Ltd in Tissue and Hygiene (india)
Strategic Direction
Key Facts
Summary 3 Procter & Gamble Hygiene & Health Care Ltd: Key Facts
Summary 4 Procter & Gamble Hygiene & Health Care Ltd: Operational Indicators
Company Background
Production
Competitive Positioning
Summary 5 Procter & Gamble Hygiene & Health Care Ltd: Competitive Position 2013
Executive Summary
Demographic and Changing Lifestyles Drive Double-digit Growth
Changing Consumer Mind Set
Established Players Dominate Tissue and Hygiene
Increasing Penetration Through Traditional Outlets and Emerging Channels
Forecast Growth Looks Brighter
Key Trends and Developments
Affordability and Increasing Awareness Aids Growth
Online Retailing and Marketing Gaining Momentum
Global Player in Hygiene and Tissue To Expand Into India
Territory Key Trends and Developments
East and Northeast India
North India
South India
West India
Rural Vs Urban Key Trends and Developments
Market Indicators
Table 9 Birth Rates 2008-2013
Table 10 Infant Population 2008-2013
Table 11 Female Population by Age 2008-2013
Table 12 Total Population by Age 2008-2013
Table 13 Households 2008-2013
Table 14 Forecast Infant Population 2013-2018
Table 15 Forecast Female Population by Age 2013-2018
Table 16 Forecast Total Population by Age 2013-2018
Table 17 Forecast Households 2013-2018
Market Data
Table 18 Retail Sales of Tissue and Hygiene by Category: Value 2008-2013
Table 19 Retail Sales of Tissue and Hygiene by Category: % Value Growth 2008-2013
Table 20 Retail Sales of Tissue and Hygiene by Region: Value 2008-2013
Table 21 Retail Sales of Tissue and Hygiene by Region: % Value Growth 2008-2013
Table 22 Retail Sales of Hygiene by Rural vs Urban: % Value 2013
Table 23 Retail Sales of Tissue by Rural vs Urban: % Value 2013
Table 24 NBO Company Shares of Retail Tissue and Hygiene: % Value 2009-2013
Table 25 LBN Brand Shares of Retail Tissue and Hygiene: % Value 2010-2013
Table 26 Penetration of Private Label in Retail Tissue and Hygiene by Category: % Value 2008-2013
Table 27 Distribution of Retail Tissue and Hygiene by Format: % Value 2008-2013
Table 28 Distribution of Retail Tissue and Hygiene by Format and Category: % Value 2013
Table 29 Forecast Retail Sales of Tissue and Hygiene by Category: Value 2013-2018
Table 30 Forecast Retail Sales of Tissue and Hygiene by Category: % Value Growth 2013-2018
Table 31 Forecast Retail Sales of Tissue and Hygiene by Region: Value 2013-2018
Table 32 Forecast Retail Sales of Tissue and Hygiene by Region: % Value Growth 2013-2018
Sources
Summary 6 Research Sources

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