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Skin Care in Japan

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    Report

  • 30 Pages
  • April 2024
  • Region: Japan
  • Euromonitor International
  • ID: 221994
In 2023, skin care continued to see current value growth in Japan due to the ongoing increase in awareness of self-care. In addition, from April 2023, all travellers entering Japan on direct flights from China were no longer required to present a negative COVID-19 test result certificate within 72 hours of departure. Furthermore, the ban on group travel from China to Japan was lifted in August 2023. This meant that almost all restrictions related to COVID-19 were lifted for visitors to Japan.

The Skin Care in Japan report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2019-2023, allowing you to identify the sectors driving growth. Forecasts to 2028 illustrate how the market is set to change.

Product coverage: Body Care, Facial Care, Hand Care, Skin Care Sets/Kits.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Skin Care market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

SKIN CARE IN JAPANKEY DATA FINDINGS
2023 DEVELOPMENTS
  • Skin care increases due to the strong performance of long-selling brands, and as coloured lip care grows significantly due to unmasking
  • Dermocosmetics skin care continues to grow, while the competition intensifies due to fragmented demands
  • Ingredient-focused trend takes hold, pursuing both safety and efficacy, and products based on K-beauty treatment concepts emerge
PROSPECTS AND OPPORTUNITIES
  • Domestic demand and increasing unit prices as value growth drivers; facial cleansers, face masks and anti-agers in the spotlight
  • Medical approach-inspired product developments and branding will win over consumers
  • Potential for skin care products which contain natural ingredients from beverage and food production processes
CATEGORY DATA
  • Table 1 Sales of Skin Care by Category: Value 2018-2023
  • Table 2 Sales of Skin Care by Category: % Value Growth 2018-2023
  • Table 3 NBO Company Shares of Skin Care: % Value 2019-2023
  • Table 4 LBN Brand Shares of Skin Care: % Value 2020-2023
  • Table 5 LBN Brand Shares of Basic Moisturisers: % Value 2020-2023
  • Table 6 LBN Brand Shares of Anti-agers: % Value 2020-2023
  • Table 7 LBN Brand Shares of Firming Body Care: % Value 2020-2023
  • Table 8 LBN Brand Shares of General Purpose Body Care: % Value 2020-2023
  • Table 9 LBN Brand Shares of Premium Skin Care: % Value 2020-2023
  • Table 10 Forecast Sales of Skin Care by Category: Value 2023-2028
  • Table 11 Forecast Sales of Skin Care by Category: % Value Growth 2023-2028
BEAUTY AND PERSONAL CARE IN JAPAN
EXECUTIVE SUMMARY
  • Beauty and personal care in 2023: The big picture
  • 2023 key trends
  • Competitive landscape
  • Retailing developments
  • What next for beauty and personal care?
MARKET DATA
  • Table 12 Sales of Beauty and Personal Care by Category: Value 2018-2023
  • Table 13 Sales of Beauty and Personal Care by Category: % Value Growth 2018-2023
  • Table 14 GBO Company Shares of Beauty and Personal Care: % Value 2019-2023
  • Table 15 NBO Company Shares of Beauty and Personal Care: % Value 2019-2023
  • Table 16 LBN Brand Shares of Beauty and Personal Care: % Value 2020-2023
  • Table 17 Penetration of Private Label in Beauty and Personal Care by Category: % Value 2018-2023
  • Table 18 Distribution of Beauty and Personal Care by Format: % Value 2018-2023
  • Table 19 Distribution of Beauty and Personal Care by Format and Category: % Value 2023
  • Table 20 Forecast Sales of Beauty and Personal Care by Category: Value 2023-2028
  • Table 21 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2023-2028
DISCLAIMER
SOURCES
  • Summary 1 Research Sources