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Trends in U.S. Broadband Adoption 2004
Parks Associates, April 2004, Pages: 57
This report reviews the major events impacting residential broadband service, profiles trends in subscriber additions (and churn), outlines and analyzes the various broadband provider strategies, and discusses what 2005 will hold for this exciting arena.
“As broadband exhausts its early-adopter enthusiasts, service providers will have to better position their offerings to meet the demands of middle-America – both in terms of price and in terms of content and applications, Prices will continue to feel pressure from the low-end with ‘high-speed’ dial-up services and from the high-end as DSL providers look to wage a price war on their cable brethren. The next few years are going to be very interesting for both consumes and broadband service providers.”
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