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Bank of America Corporation

Datamonitor, Sep 2008, Pages: 37


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The Bank of America Corporation - SWOT Analysis company profile is the essential source for top-level company data and information. The report examines the company’s key business structure and operations, history and products, and provides summary analysis of its key revenue lines and strategy.

Bank of America Corporation (BoA or ‘the company’) is one of the worlds largest financial institutions. It serves individual consumers, small businesses and large corporations with a range of banking, investing, asset management and other financial products and services. The company primarily operates in the US, Latin America, Europe and Canada. BoA is headquartered in Charlotte, North Carolina and employs 210,000 people. The company recorded revenues of $66,319 million in the fiscal year ended December 2007, a decrease of 9.2% over 2006. The operating profit of the company was $20,924 million in the fiscal year 2007, a decrease of 34.6% over 2006. The net profit was $14,982 million in the fiscal year 2007, a decrease of 29.1% over 2006.

Scope of the Report

- Provides all the crucial company information required for business and competitor intelligence needs
- Contains a study of the major internal and external factors affecting the company in the form of a SWOT analysis as well as a breakdown and examination of leading product revenue streams
- Data is supplemented with details on the company’s history, key executives, business description, locations and subsidiaries as well as a list of products and services and the latest available company statement

Reasons to Purchase

- Support sales activities by understanding your customers’ businesses better
- Qualify prospective partners and suppliers
- Keep fully up to date on your competitors’ business structure, strategy and prospects
- Obtain the most up to date company information available



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