-
Electronic (PDF)
-
1 - 5 Users
-
1 - 10 Users
-
1 - 15 Users
AMOLED Displays - Global Strategic Business Report
Global Industry Analysts, Inc, July 2012, Pages: 182
This report analyzes the worldwide markets for AMOLED Displays in US$ Million. The report provides separate comprehensive analytics for the US, Canada, Japan, Europe, Asia-Pacific, and Rest of World. Annual estimates and forecasts are provided for the period 2009 through 2018.
The report profiles 20 companies including many key and niche players such as:
- AU Optronics Corporation
- BOE Technology Group Co. Ltd
- Chimei Innolux Corporation
- IRICO Group
- Japan Display Inc.
- LG Display Co. Ltd.
- Samsung Mobile Display Co. Ltd.
- Shanghai Tianma Micro-Electronics Co. Ltd.
- Visionox.
Market data and analytics are derived from primary and secondary research. Company profiles are primarily based upon search engine sources in the public domain.
Please note: Reports are sold as single-site single-user licenses. Electronic versions require 24-48 hours as each copy is customized to the client with digital controls and custom watermarks.
For information on site licence pricing please click on Enquire before buying
AMOLED DISPLAYS
A GLOBAL STRATEGIC BUSINESS REPORT
CONTENTS
I. INTRODUCTION, METHODOLOGY & PRODUCT DEFINITIONS
Study Reliability and Reporting Limitations I-1
Disclaimers I-2
Data Interpretation & Reporting Level I-2
Quantitative Techniques & Analytics I-3
Product Definitions and Scope of Study I-3
II. Executive Summary
1. INDUSTRY OVERVIEW II-1
A Prelude II-1
Display Panel Industry Feels the Heat of Recession II-1
Will Growth in Europe be Held Hostage to the European Debt
Crisis? II-2
Current & Future Analysis II-3
SWOT Analysis of AMOLED Display Industry II-3
Key Growth Drivers & Market Restraints II-4
Declining Prices Bolster Prospects II-4
Expanding Applications Bode Well for Market Growth II-4
Purchasing Power Vital for AMOLED Adoption II-4
Shorter Lifespan of OLEDs II-4
Concentration of Manufacturing Units in Southeast Asia II-4
Complex Value Chain II-4
Reduced Profit Margins: A Cause of Concern II-5
AMOLED Production: On the Rise II-5
Table 1: World AMOLED Capacity (2008-2011) (In Thousand ft2)
(includes corresponding Graph/Chart) II-5
AMOLED Display Production Status II-6
Pricing of AMOLED Display Panels II-7
Table 2: Display Panel Price (in US$) in Select Mobile
Devices (2011): Breakdown by Type and Size II-7
2. MARKET DYNAMICS II-8
Transparent and Flexible Displays: The Next Frontier for AMOLEDs II-8
AMOLED Driving Growth in the Small & Medium Displays Market II-8
Efforts on to Increase Display Size II-9
Large-Area AMOLED Technology: Enormous Growth Potential II-9
Production Complexities and Costs: Major Obstacles II-9
High Manufacturing Cost: A Major Hurdle II-9
Performance Challenges Plague AMOLEDs II-9
Supply Concerns Hit AMOLED Displays for Smartphones Market II-10
Supply Shortage Leads Smartphone Makers to Opt for Alternate
Technologies II-10
a-Si TFT Backplane AMOLED Technology: Promising Prospects II-11
China Looks to Break South Korea's Stronghold in the AMOLED
Displays Market II-11
3. DEMAND TRENDS IN MAJOR END-USE MARKETS II-12
AMOLED Handsets II-12
Mobile Devices with AMOLED Display Screens II-12
AMOLED Panels in Smartphones II-13
Table 3: Number of AMOLED Display-based Smartphone Models
(2006-2010) (includes corresponding Graph/Chart) II-13
Table 4: Average Screen Size (inches) of Mobile Devices
(2006-2011) (includes corresponding Graph/Chart) II-14
Display: A Key Differentiating Feature for Smartphone Makers II-14
Rising Mobile Phone Penetration: Opportunity for Growth II-14
An Insight into Mobile Phone Displays Market II-15
Table 5: Global Mobile Displays Market (2012E): Percentage
Share Breakdown of Revenues by Technology - LTPS LCD, a-Si
LCD, AMOLED, CSTN, and PMOLED (includes corresponding
Graph/Chart) II-15
AMOLED Tablet PCs II-15
AMOLED TVs II-16
An Area of Opportunity II-16
Development Efforts in AMOLED TV Displays Market II-16
A Comparative Look at AMOLED TV Panel Development of Samsung II-17
AMOLED Yet to Breach the LCD Wall II-17
Choice of TFT Substrate: A Major Issue II-17
AMOLED TV Market Faces Price Challenge II-17
4. COMPETITIVE LANDSCAPE II-18
Samsung Mobile Display Dominates World AMOLED Displays Market II-18
Samsung Smartphones: Unaffected by AMOLED Shortage II-18
Universal Display: Specialist in PHOLED Technology II-19
5. A BRIEF OVERVIEW OF THE OLED MARKET II-20
A Primer II-20
Market Drivers II-20
Expanding Range of Applications II-20
Purchasing Power: An Essential Requirement for Boosting OLED
Demand II-20
Increasing Potential of OLED Televisions II-20
Large Substrate Mass Production: Potential for Growth II-21
Increasing Demand for OLED Displays in Signage and Mobile
Displays II-21
Increased Demand for Eco-friendly Products II-21
Inherent Benefits Offered by OLED Technology II-21
Constraints for OLED Technology II-22
Higher Product Costs II-22
Price Advantage of Competing Display Technologies II-22
Slower Adoption of OLED Technology II-22
Short Lifespan: A Major Worry II-22
Southeast Asia Dominates OLED Production II-22
Samsung Mobile Display Leads OLED Display Market II-23
Table 6: Leading Players in the World OLED Displays Market
(2010): Percentage Share Breakdown of Unit Shipments for
Samsung Mobile Display, TDK, RiT Display, Pioneer, Visionox,
and Others (includes corresponding Graph/Chart) II-23
6. PRODUCT OVERVIEW II-24
Organic Light Emitting Diodes: An Introduction II-24
OLED Components II-24
Types of OLEDs II-25
Passive Matrix Organic Light Emitting Diodes (PMOLED) II-25
Active Matrix Organic Light Emitting Diodes (AMOLED) II-25
Comparison of AMOLED with Other Display Technologies II-26
AMOLED Vs TFT-LCD II-26
AMOLED Vs Super AMOLED II-27
Advantages of AMOLED Displays II-27
Disadvantages of AMOLED Displays II-28
Applications of AMOLED II-28
Mobile Handsets II-28
Digital Cameras II-28
Tablets/Notebook PCs II-28
Others II-28
7. PRODUCT INNOVATIONS/LAUNCHES II-29
STMicroelectronics Develops STOD13AS Chip for AMOLED Display
Devices II-29
Motorola Mobility Holdings Introduces Motorola RAZR™ XT910 in
China II-29
IGNIS Innovation Develops SuperAMOLED Technology II-29
SoftBank to Introduce Dell Streak Pro 101DL Smartphone in Japan II-29
Samsung Electronics Unveils GALAXY S II HD LTE Smartphone in
South Korea II-30
Samsung Electronics Launches Galaxy Tab 7.7 Tablet II-30
Samsung Electronics Showcases Galaxy Note Android Smartphone II-30
LG Electronics Launches Optimus Sol II-30
Samsung Electronics Launches Samsung i997 Infuse 4G II-31
Samsung Electronics Launches Samsung SCH-W999 Smartphone for
China Telecom II-31
Samsung Electronics Introduces Wave 3 Smartphone in France II-31
Motorola Launches Motorola Droid Razr in India II-31
AT&T Launches Windows 7.5 Mango-based Samsung Smartphones II-31
Google and Samsung Electronics Introduce Galaxy Nexus II-32
Samsung Electronics Introduces Galaxy Tab Models in India II-32
Samsung Electronics Launches Galaxy S II Smartphone II-32
Nokia Launches Nokia 700 in India II-33
Chimei Innolux Introduces TrueOLED Display Technology II-33
Samsung Electronics Unveils Samsung Galaxy S Smartphones II-33
Samsung Electronics Unveils Samsung AMOLED Beam Projector Phone II-33
Samsung Electronics Introduces Continuum Smartphone II-34
US Cellular and Samsung Telecommunications America Introduce
Samsung Mesmerize™ II-34
Samsung Electronics Launches Samsung Epic 4G for Sprint II-34
Samsung Mobile Display Introduces Advanced AMOLED Displays II-35
ITRI Develops FlexUPD Technology for Production of 6-inch
AMOLED Display II-35
Samsung Electronics Unveils Samsung Omnia II Smartphone II-35
Densitron Launches AMOLED Display with Capacitive Touch Sensor
Technology II-35
Samsung Electronics Launches TL320 Digital Camera with 3-inch
AMOLED Display II-36
8. RECENT INDUSTRY ACTIVITY II-37
Samsung Group to Merge Three Display Affiliates into Single
Corporate Entity II-37
Sony to Enter into Partnership with AU Optronics for
Manufacturing AMOLED TVs II-37
Chimei Innolux to Initiate Production at 3.5-Gen AMOLED Plant
in Taiwan II-37
Taiwan Government Forms AMOLED Alliance II-37
Samsung Approaches USPTO for Flexible AMOLED Display Trademark II-38
Japan Display Enters into AMOLED Market II-38
Google Purchases Motorola Mobility Holdings II-38
MagnaChip to Supply Display Driver ICs for Samsung Galaxy S2
LTE Smartphones II-38
DuPont Inks Technology Licensing Agreement with AMOLED
Manufacturer in Asia-Pacific II-39
BOE Technology Group to Establish AMOLED Plant in Mongolia II-39
Samsung Mobile Display Commences Mass Production at AMOLED
Plant in Asan II-39
IRICO Display Devices to Establish AMOLED Test Manufacturing
Line in Foshan City II-39
Air Products and Chemicals Wins Second Contract from Samsung
Mobile Display II-40
LG Increases AMOLED Production II-40
AU Optronics Enter into Partnership with Flexible Display Center II-40
9. FOCUS ON SELECT GLOBAL PLAYERS II-41
AU Optronics Corporation (Taiwan) II-41
BOE Technology Group Co., Ltd. (China) II-41
Chimei Innolux Corporation (Taiwan) II-41
IRICO Group (China) II-42
Japan Display, Inc. (Japan) II-42
LG Display Co., Ltd. (South Korea) II-43
Samsung Mobile Display Co., Ltd. (South Korea) II-43
Shanghai Tianma Micro-Electronics Co., Ltd. (China) II-44
Visionox (China) II-44
10. GLOBAL MARKET PERSPECTIVE II-45
Table 7: World Recent Past, Current and Future Analysis for
AMOLED Displays by Geographic Region - US, Canada, Japan,
Europe, Asia-Pacific, and Rest of World Markets Independently
Analyzed with Annual Sales Figures in US$ Million for Years
2009 through 2018 (includes corresponding Graph/Chart) II-45
Table 8: World 10-Year Perspective for AMOLED Displays by
Geographic Region - Percentage Breakdown of Value Sales for
US, Canada, Japan, Europe, Asia-Pacific, and Rest of World
Markets for Years 2009, 2012, and 2018 (includes corresponding
Graph/Chart) II-46
Table 9: World Recent Past, Current and Future Analysis for
AMOLED Displays by End-Use Segment - Portable PCs, Mobile
Handsets, Digital Cameras, Others Markets Independently
Analyzed with Annual Sales Figures in US$ Million for Years
2009 through 2018 (includes corresponding Graph/Chart) II-47
Table 10: World 10-Year Perspective for AMOLED Displays by
End-Use Segment - Percentage Breakdown of Value Sales for
Portable PCs, Mobile Handsets, Digital Cameras, Others
Markets for Years 2009, 2012, and 2018 (includes corresponding
Graph/Chart) II-48
Table 11: World Recent Past, Current and Future Analysis for
AMOLED Displays Analyzed with Annual Shipments in Million
Units for the Years 2009 through 2018 (includes corresponding
Graph/Chart) II-49
III. MARKET
1. THE UNITED STATES III-1
A.Market Analysis III-1
Product Launches III-1
Strategic Corporate Developments III-3
B.Market Analytics III-4
Table 12: US Recent Past, Current and Future Analysis for
AMOLED Displays Analyzed with Annual Sales Figures in US$
Million for Years 2009 through 2018 (includes corresponding
Graph/Chart) III-4
2. CANADA III-5
Market Analysis III-5
Table 13: Canadian Recent Past, Current and Future Analysis
for AMOLED Displays Analyzed with Annual Sales Figures in
US$ Million for Years 2009 through 2018 (includes
corresponding Graph/Chart) III-5
3. JAPAN III-6
A.Market Analysis III-6
Outlook III-6
Overview III-6
Strategic Corporate Developments III-6
Japan Display, Inc. - A Key Player III-6
B.Market Analytics III-7
Table 14: Japanese Recent Past, Current and Future Analysis
for AMOLED Displays Analyzed with Annual Sales Figures in
US$ Million for Years 2009 through 2018 (includes
corresponding Graph/Chart) III-7
4. EUROPE III-8
A.Market Analysis III-8
Outlook III-8
Product Launches III-8
B.Market Analytics III-9
Table 15: European Recent Past, Current and Future Analysis
for AMOLED Displays by Geographic Region - France, Germany,
Italy, UK, Spain, Russia, and Rest of Europe Markets
Independently Analyzed with Annual Sales Figures in US$
Million for Years 2009 through 2018 (includes corresponding
Graph/Chart) III-9
Table 16: European 10-Year Perspective for AMOLED by
Geographic Region - Percentage Breakdown of Value Sales for
France, Germany, Italy, UK, Spain, Russia, and Rest of
Europe Markets for Years 2009, 2012, and 2018 (includes
corresponding Graph/Chart) III-10
5. ASIA-PACIFIC III-11
A.Market Analysis III-11
Outlook III-11
China III-11
Challenges Facing China's Efforts to Foray into AMOLED Market III-11
South Korea III-11
Korea Dominates AMOLED Display Production Space III-11
First Mover Advantage Benefits Korean Companies III-11
Taiwan III-12
Taiwan Makes Efforts to Form AMOLED R&D Alliance III-12
AMOLED Panel Manufacturers Expand Production III-12
Product Launches III-12
Strategic Corporate Developments III-18
Key Players III-21
B.Market Analytics III-24
Table 17: Asia-Pacific Recent Past, Current and Future
Analysis for AMOLED Displays Analyzed with Annual Sales
Figures in US$ Million for Years 2009 through 2018 (includes
corresponding Graph/Chart) III-24
6. REST OF WORLD III-25
A.Market Analysis III-25
Outlook III-25
Product Launch III-25
B.Market Analytics III-26
Table 18: Rest of World Recent Past, Current and Future
Analysis for AMOLED Displays Analyzed with Annual Sales
Figures in US$ Million for Years 2009 through 2018 (includes
corresponding Graph/Chart) III-26
IV. COMPETITIVE LANDSCAPE
Total Companies Profiled: 20 (including Divisions/Subsidiaries - 23)
The United States (2)
Canada (1)
Japan (1)
Europe (3)
- Germany (1)
- The United Kingdom (2)
Asia-Pacific (Excluding Japan) (16)
Active Matrix Organic Light Emitting Diode (AMOLED) represents an advanced type of display technology, which not only consumes less power but also facilitates the development of small sized devices. Despite initial concerns about the technology’s lifespan, high initial costs, and the issue of ‘after image’, the Active Matrix Organic Light Emitting Diode (AMOLED) displays market has managed to wade through all these concerns and position itself as a viable and effective display technology. AMOLED industry is still in an embryonic stage and the displays continue to be marketed as niche products. These displays hence demand premium pricing compared to competing technologies such as LCD and Plasma. Hence, rise in purchasing power is expected to increase the demand for AMOLED panels across the globe. Currently, AMOLEDs are generating enormous demand from consumer electronics applications, particularly smartphones, MP3s and digital cameras, as the technology has been optimized for multimedia functions.
AMOLED technology is fuelling growth in global market for small and medium sized displays. Specifically, growth is driven by the increased demand from smartphones segment. With increase in Wi-Fi, broadband multimedia, and embedded computing power usage, power consumption of next-generation devices is gradually becoming a matter of great concern. AMOLED displays have been able to address these concerns due to their lower power consumption, faster response times, thinner formats, and enhanced viewing angles compared to LCD panels. AMOLED displays are now beginning to rapidly penetrate the smartphone market, with leading manufacturers such as HTC, LG, and Samsung integrating AMOLED in their high-end products as a differentiating feature. While small and medium sized mobile devices have begun using AMOLED displays, their adoption is expected to increase in tablets, and in the long run in larger display units. Larger AMOLED displays are also expected to find greater adoption in high-end smartphones. In tablets, manufacturer efforts to present AMOLED displays as a differentiating factor are expected to favor adoption in tablets. The market also is on the verge of unveiling a 55-inch AMOLED television in the near future.
As stated by Global Industry Analysts's new market research report on AMOLED Displays, Asia-Pacific represents the largest and the fastest growing market. Asia is the hub of AMOLED display manufacturing activity, with South Korea, Taiwan and China dominating the production scenario due to the availability of production technologies, raw materials, and the lower labor costs of the region. The concentration of manufacturing activity in a particular region however contributes to a significant rise in the shipment costs. The United States represents the single largest market for AMOLED displays.
Global Industry Analysts ©
- AU Optronics Corporation
- BOE Technology Group Co. Ltd
- Chimei Innolux Corporation
- IRICO Group
- Japan Display Inc.
- LG Display Co. Ltd.
- Samsung Mobile Display Co. Ltd.
- Shanghai Tianma Micro-Electronics Co. Ltd.
- Visionox.
Customers who bought this item also bought
All rights reserved. © Copyright 2013 Research and Markets WWW5
Terms and Conditions Privacy Policy Publishers Employment Opportunities Site Map Link to us Webmaster Affiliate Network
