Home Insecticides in the Netherlands

Euromonitor International, August 2012, Pages: 20

While the 2011 summer in the Netherlands was marked by a record number of rainy days and lower temperatures, improved weather at the beginning of autumn (temperatures rose to nearly 18 degrees in October and November) was accompanied by insects such as mosquitoes, leading to a sudden increase in demand for insecticides.

Euromonitor International's Home Insecticides in Netherlands market report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (historic date range), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts to 2016 illustrate how the market is set to change.

Product coverage: Electric Insecticides, Insecticide Baits, Insecticide Coils, Other Home Insecticides, Spray/Aerosol Insecticides.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
- Get a detailed picture of the Home Insecticides market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.

HOME INSECTICIDES IN THE NETHERLANDS
Euromonitor International
August 2012

LIST OF CONTENTS AND TABLES

Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Home Insecticides by Category: Value 2006-2011
Table 2 Sales of Home Insecticides by Category: % Value Growth 2006-2011
Table 3 Spray/Aerosol Insecticides by Type: % Value Breakdown 2008-2011
Table 4 Home Insecticides Company Shares 2007-2011
Table 5 Home Insecticides Brand Shares 2008-2011
Table 6 Forecast Sales of Home Insecticides by Category: Value 2011-2016
Table 7 Forecast Sales of Home Insecticides by Category: % Value Growth 2011-2016
Hg International BV in Home Care (netherlands)
Strategic Direction
Key Facts
Summary 1 HG International BV: Key Facts
Summary 2 HG International BV: Operational Indicators
Company Background
Competitive Positioning
Summary 3 HG International BV: Competitive Position 2011
Executive Summary
Slower Performance in 2011
Focus on Less Mature and Green Products
Leading Companies Continue To Do Battle With Private Label
Grocery Retailers Maintain Their Leadership Amidst the Rise of Internet Retailing
Economic Uncertainty Set To Further Dampen Value Growth
Key Trends and Developments
Home Care Sales Not Significantly Hurt by the Recession
New Fragrances To Attract Consumers
Manufacturers Aim To Create Value by Promoting More Powerful Formulas
Manufacturers Pursue Joint Brand Promotions To Retain Brand Loyalty
Non-grocery Retailers Step Up Efforts To Challenge
Market Indicators
Table 8 Households 2006-2011
Market Data
Table 9 Sales of Home Care by Category: Value 2006-2011
Table 10 Sales of Home Care by Category: % Value Growth 2006-2011
Table 11 Home Care Company Shares 2007-2011
Table 12 Home Care Brand Shares 2008-2011
Table 13 Penetration of Private Label by Category 2006-2011
Table 14 Sales of Home Care by Distribution Format: % Analysis 2006-2011
Table 15 Sales of Home Care by Category and Distribution Format: % Analysis 2011
Table 16 Forecast Sales of Home Care by Category: Value 2011-2016
Table 17 Forecast Sales of Home Care by Category: % Value Growth 2011-2016
Definitions
Sources
Summary 4 Research Sources

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