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Analgesics in Bulgaria


Description: Systemic analgesics remained the most popular consumer health analgesics type in Bulgaria in 2010. Analgin is the most popular systemic analgesic, mainly due to the long tradition of the Analgin brand in the country since its launch in 1954. It was the only systemic consumer health product on the market for a considerable period, therefore Analgin became synonymous with analgesics.

The Analgesics in Bulgaria report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2006-2010, allowing you to identify the sectors driving growth. Forecasts to 2015 illustrate how the market is set to change.

Product coverage: Acne Treatments, Allergy Eye Care, Antihistamines/Allergy Remedies (Systemic), Antiparasitics/Lice (Head and Body) Treatments, Antipruritics, Child-Specific Cough, Cold and Allergy Remedies, Child-Specific Digestive Remedies, Child-Specific Medicated Skin Care, Cold Sore Treatments, Combination Products - Cough, Cold and Allergy (Hay Fever) Remedies, Cough Remedies, Decongestants, Diarrhoeal Remedies, First Aid Kits, Gauze, Tape and Other Wound Care, Haemorrhoid Treatments, Hair Loss Treatments, IBS Treatments, Indigestion and Heartburn Remedies, Laxatives, Medicated Confectionery, Medicated Shampoos, Motion Sickness Remedies, Nappy (Diaper) Rash Treatments, NRT Gum, NRT Inhalators, NRT Lozenges, NRT Patches, Other NRT, Pharyngeal Preparations, Standard Eye Care, Sticking Plasters/Adhesive Bandages, Systemic Analgesics, Topical Allergy Remedies/Antihistamines, Topical Analgesics/Anaesthetic, Topical Antifungals, Topical Germicidals/Antiseptics, Vaginal Antifungals.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
- Get a detailed picture of the Analgesics market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.



Contents: Analgesics in Bulgaria
Euromonitor International
May 2011
List of Contents and Tables
Headlines
Trends
Switches
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Analgesics by Category: Value 2005-2010
Table 2 Sales of Analgesics by Category: % Value Growth 2005-2010
Table 3 Topical Analgesics/Anaesthetic by Format: % Value Breakdown 2005-2010
Table 4 Analgesics Company Shares by Value 2006-2010
Table 5 Analgesics Brand Shares by Value 2007-2010
Table 6 Forecast Sales of Analgesics by Category: Value 2010-2015
Table 7 Forecast Sales of Analgesics by Category: % Value Growth 2010-2015
Medica Ad in Consumer Health (bulgaria)
Strategic Direction
Key Facts
Summary 1 Medica AD: Key Facts
Summary 2 Medica AD: Operational Indicators
Company Background
Production
Competitive Positioning
Summary 3 Medica AD: Competitive Position 2010
Sopharma Ad in Consumer Health (bulgaria)
Strategic Direction
Key Facts
Summary 4 Sopharma AD: Key Facts
Summary 5 Sopharma AD: Operational Indicators
Company Background
Production
Competitive Positioning
Summary 6 Sopharma AD: Competitive Position 2010
Executive Summary
Consumer Health Largely Unaffected by the Recession
Consumers Rely on Advertising To Learn About Products
Domestic Manufacturers Rely on Exports As They Are Unable To Compete With Multinationals Locally
the Main Distribution Channel Remains Chemists/pharmacies
Consumer Health Is Reaching Maturity
Key Trends and Developments
New Distribution Channels Emerge But Chemists/pharmacies Remains the Leader in Consumer Health Products
Marketing Messages Are Well Received by Consumers and Drive Consumer Health
2010 Is A Good Year in Spite of the Recession
Dietary Supplements and Nutritionals Registered As Foods in Order To Avoid Strict Regulation
Bad Eating Habits and Unhealthy Lifestyles Drive Dietary Supplements
Market Indicators
Table 8 Consumer Expenditure on Health Goods and Medical Services 2005-2010
Table 9 Life Expectancy at Birth 2005-2010
Market Data
Table 10 Sales of Consumer Health by Category: Value 2005-2010
Table 11 Sales of Consumer Health by Category: % Value Growth 2005-2010
Table 12 Consumer Health Company Shares by Value 2006-2010
Table 13 Consumer Health Brand Shares by Value 2007-2010
Table 14 Sales of Consumer Health by Distribution Format: % Analysis 2005-2010
Table 15 Sales of Consumer Health by Category and Distribution Format: % Analysis 2010
Table 16 Forecast Sales of Consumer Health by Category: Value 2010-2015
Table 17 Forecast Sales of Consumer Health by Category: % Value Growth 2010-2015
Appendix
OTC Registration and Classification
Vitamins and Dietary Supplements Registration and Classification
Self-medication/self-care and Preventative Medicine
Definitions
Summary 7 Research Sources


Summary: CH06anBU




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