Analgesics in Canada

Euromonitor International, February 2012, Pages: 31

Canada’s ageing population combined with strong growth from new product lines represented the driving forces of analgesics in 2011. The number of Canadians over the age of 65 increased by almost 3% over the review period, to 4.9 million by the end of 2011. With seniors being the highest spending group on healthcare, it is no wonder that the analgesics category continues to grow.

The Analgesics in Canada report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2007-2011, allowing you to identify the sectors driving growth. Forecasts to 2016 illustrate how the market is set to change.

Product coverage: Allergy Eye Care, Antihistamines/Allergy Remedies (Systemic), Antiparasitics/Lice (Head and Body) Treatments, Antipruritics, Cold Sore Treatments, Combination Products - Cough, Cold and Allergy (Hay Fever) Remedies, Cough Remedies, Decongestants, Diarrhoeal Remedies, First Aid Kits, Gauze, Tape and Other Wound Care, Haemorrhoid Treatments, Hair Loss Treatments, IBS Treatments, Indigestion and Heartburn Remedies, Laxatives, Medicated Confectionery, Medicated Shampoos, Motion Sickness Remedies, Nappy (Diaper) Rash Treatments, NRT Gum, NRT Inhalators, NRT Lozenges, NRT Patches, Other NRT, Paediatric Cough, Cold and Allergy Remedies, Paediatric Digestive Remedies, Paediatric Medicated Skin Care, Pharyngeal Preparations, Standard Eye Care, Sticking Plasters/Adhesive Bandages, Systemic Analgesics, Topical Allergy Remedies/Antihistamines, Topical Analgesics/Anaesthetic, Topical Antifungals, Topical Germicidals/Antiseptics, Vaginal Antifungals.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
- Get a detailed picture of the Analgesics market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.

ANALGESICS IN CANADA
Euromonitor International
February 2012

LIST OF CONTENTS AND TABLES

Headlines
Trends
Switches
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Analgesics by Category: Value 2006-2011
Table 2 Sales of Analgesics by Category: % Value Growth 2006-2011
Table 3 Topical Analgesics/Anaesthetic by Format: % Value Breakdown 2006-2011
Table 4 Analgesics Company Shares by Value 2007-2011
Table 5 Analgesics Brand Shares by Value 2008-2011
Table 6 Forecast Sales of Analgesics by Category: Value 2011-2016
Table 7 Forecast Sales of Analgesics by Category: % Value Growth 2011-2016
Executive Summary
Retail Sales of Consumer Health Products See Good Growth in 2011
Canada's Ageing Population Continues To Drive Sales
Mcneil Consumer Healthcare Maintains Number One Position
Drugstores Remain Retail Channel of Choice
Healthy Sales Growth Projected To Continue Through Forecast Period
Key Trends and Developments
Canada's Slow Economic Recovery Helps Private Label Products
Older Canadians Seek Consumer Health Products To Smooth Ageing Process
Canadians Take A Greater Share of Responsibility for Their Health
Natural Health Product Regulations Impact Potential of Some Products
Competition Between OTC and Natural Health Products Continues To Grow
Market Indicators
Table 8 Consumer Expenditure on Health Goods and Medical Services 2006-2011
Market Data
Table 9 Sales of Consumer Health by Category: Value 2006-2011
Table 10 Sales of Consumer Health by Category: % Value Growth 2006-2011
Table 11 Consumer Health Company Shares 2007-2011
Table 12 Consumer Health Brand Shares 2008-2011
Table 13 Penetration of Private Label by Category 2006-2011
Table 14 Sales of Consumer Health by Distribution Format: % Analysis 2006-2011
Table 15 Sales of Consumer Health by Category and Distribution Format: % Analysis 2011
Table 16 Forecast Sales of Consumer Health by Category: Value 2011-2016
Table 17 Forecast Sales of Consumer Health by Category: % Value Growth 2011-2016
Appendix
OTC Registration and Classification
Vitamins and Dietary Supplements Registration and Classification
Self-medication/self-care and Preventative Medicine
Switches
Definitions
Analgesics
Cough, Cold and Allergy (hay Fever) Remedies
Digestive Remedies
Medicated Skin Care
Nrt Smoking Cessation Aids
Eye Care
Ear Care
Adult Mouth Care
Calming and Sleeping Products
Wound Treatments
Emergency Contraception
Vitamins and Dietary Supplements
Tonics and Bottled Nutritive Drinks
Weight Management Products
Sports Nutrition Products
Herbal/traditional Products
Sources
Summary 1 Research Sources

CAOTC and Rx in battle over ageing Canadians in need of medication
Older Canadians continue to provide a solid consumer base for over-the-counter medication. However, retail sales of OTC drugs showed much slower growth compared to the booming market for prescription drugs, as older people still turn to prescription drugs more often. Rx medications are usually seen as more effective and are covered under provincial healthcare plans. This latter factor is particularly important for older people who often have to use more than one medication at a time, and costs can be fairly high. Although, in 2005 OTC pain relief medications managed to steal the show from prescription pain killers due to the recall of Vioxx and the subsequent concerns over side-effects of some arthritis pain prescription drugs.

Companies Mentioned Include:
- Pfizer Canada Inc
- Wyeth Consumer Healthcare Inc
- McNeil Consumer Healthcare
- CE Jamieson & Co Ltd
- Bayer Inc
- Novartis Consumer Health Canada Inc
- Schering-Plough Healthcare Products Canada Inc
- Cadbury Trebor Allan Inc
- GlaxoSmithKline Consumer Healthcare Canada Inc
- Carter-Horner Inc
- Johnson & Johnson Inc
- Prestige Brands International Inc
- Mentholatum Co of Canada Ltd, The
- Procter & Gamble Inc
- Pharmavite Corp
- Chattem (Canada) Inc
- Johnson & Johnson-Merck Consumer Pharmaceuticals Co
- ehn Inc
- CV Technologies Inc
- WK Buckley Ltd
- Purdue-Frederick Co
- Adams Brands Ltd
- Abbott Laboratories Canada Ltd
- Whitehall Robins Inc
- CNS Inc
- Beiersdorf Canada Inc
- Stiefel Canada Inc
- TFB & Associates Ltd
- Lindt & Sprüngli Canada Inc
- WK Buckley’s Ltd
- Sabex Inc
- Aventis Pharma Inc
- WN Pharmaceuticals Ltd
- 3M Canada Co
- Swiss Herbal Remedies Ltd
- Medtech Inc
- Pharmacia Canada Inc
- Wampole Canada Inc

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