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Printed from http://www.researchandmarkets.com/reports/224158
Analgesics in Hungary
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Description: |
Analgesics current retail value sales increased by a stable 2% in 2010. Sales of analgesics were not significantly affected by the H1N1 flu epidemic in 2010 as the epidemic of the 2009/2010 season culminated at the end of 2009 and the next epidemic only started in the first weeks of 2011. Manufacturers did not concentrate on new product development and instead invested large sums in advertising which has been proven to be highly effective at attracting Hungarian consumers. The most important...
The Analgesics in Hungary report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2006-2010, allowing you to identify the sectors driving growth. Forecasts to 2015 illustrate how the market is set to change.
Product coverage: Acne Treatments, Allergy Eye Care, Antihistamines/Allergy Remedies (Systemic), Antiparasitics/Lice (Head and Body) Treatments, Antipruritics, Child-Specific Cough, Cold and Allergy Remedies, Child-Specific Digestive Remedies, Child-Specific Medicated Skin Care, Cold Sore Treatments, Combination Products - Cough, Cold and Allergy (Hay Fever) Remedies, Cough Remedies, Decongestants, Diarrhoeal Remedies, First Aid Kits, Gauze, Tape and Other Wound Care, Haemorrhoid Treatments, Hair Loss Treatments, IBS Treatments, Indigestion and Heartburn Remedies, Laxatives, Medicated Confectionery, Medicated Shampoos, Motion Sickness Remedies, Nappy (Diaper) Rash Treatments, NRT Gum, NRT Inhalators, NRT Lozenges, NRT Patches, Other NRT, Pharyngeal Preparations, Standard Eye Care, Sticking Plasters/Adhesive Bandages, Systemic Analgesics, Topical Allergy Remedies/Antihistamines, Topical Analgesics/Anaesthetic, Topical Antifungals, Topical Germicidals/Antiseptics, Vaginal Antifungals.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report? - Get a detailed picture of the Analgesics market; - Pinpoint growth sectors and identify factors driving change; - Understand the competitive environment, the market’s major players and leading brands; - Use five-year forecasts to assess how the market is predicted to develop.
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Contents: |
Analgesics in Hungary Euromonitor International July 2011 List of Contents and Tables Headlines Trends Switches Competitive Landscape Prospects Category Data Table 1 Sales of Analgesics by Category: Value 2005-2010 Table 2 Sales of Analgesics by Category: % Value Growth 2005-2010 Table 3 Topical Analgesics/Anaesthetic by Format: % Value Breakdown 2005-2010 Table 4 Analgesics Company Shares by Value 2006-2010 Table 5 Analgesics Brand Shares by Value 2007-2010 Table 6 Forecast Sales of Analgesics by Category: Value 2010-2015 Table 7 Forecast Sales of Analgesics by Category: % Value Growth 2010-2015 Béres Rt in Consumer Health (hungary) Strategic Direction Key Facts Summary 1 Béres Gyógyszergyár Zrt: Key Facts Summary 2 Béres Gyógyszergyár Zrt: Operational Indicators Company Background Production Competitive Positioning Summary 3 Béres Gyógyszergyár Zrt: Competitive Position 2010 Egis Rt in Consumer Health (hungary) Strategic Direction Key Facts Summary 4 EGIS Gyógyszergyár Nyrt: Key Facts Summary 5 EGIS Gyógyszergyár Nyrt: Operational Indicators Company Background Production Competitive Positioning Summary 6 EGIS Gyógyszergyár Nyrt: Competitive Position 2010 Gedeon Richter Ltd in Consumer Health (hungary) Strategic Direction Key Facts Summary 7 Gedeon Richter Nyrt: Key Facts Summary 8 Gedeon Richter Nyrt: Operational Indicators Company Background Production Competitive Positioning Summary 9 Gedeon Richter Nyrt: Competitive Position 2010 Naturland Magyarország Kft in Consumer Health (hungary) Strategic Direction Key Facts Summary 10 Naturland: Key Facts Summary 11 Naturland: Operational Indicators Company Background Production Competitive Positioning Summary 12 Naturland Kft: Competitive Position 2010 Executive Summary Consumer Health Continues To Grow Moderate Allergy and Flu Season Effects Sales Negatively Multinationals Dominate Market Pharmacies Lead Sales But Are Losing Distribution Share Growth Likely To Remain Stable Key Trends and Developments Consumer Health Records Stable Growth Economic Changes Positively Affect Consumer Health Changing Distribution Regulations Medicine Security Comes To the Fore Promotional Activities Key To Success Market Indicators Table 8 Consumer Expenditure on Health Goods and Medical Services 2005-2010 Table 9 Life Expectancy at Birth 2005-2010 Market Data Table 10 Sales of Consumer Health by Category: Value 2005-2010 Table 11 Sales of Consumer Health by Category: % Value Growth 2005-2010 Table 12 Consumer Health Company Shares by Value 2006-2010 Table 13 Consumer Health Brand Shares by Value 2007-2010 Table 14 Penetration of Private Label by Category 2005-2010 Table 15 Sales of Consumer Health by Distribution Format: % Analysis 2005-2010 Table 16 Sales of Consumer Health by Category and Distribution Format: % Analysis 2010 Table 17 Forecast Sales of Consumer Health by Category: Value 2010-2015 Table 18 Forecast Sales of Consumer Health by Category: % Value Growth 2010-2015 Appendix OTC Registration and Classification Vitamins and Dietary Supplements Registration and Classification Self-medication/self-care and Preventative Medicine Switches Summary 13 OTC Healthcare Switches 2008-2010 Definitions Summary 14 Research Sources
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