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Baby Care in Australia Product Image

Baby Care in Australia

  • ID: 224190
  • August 2011
  • Region: Australia
  • 24 pages
  • Euromonitor International

The birth rate in Australia in 2009 was the highest in 32 years, since 1977 with the number of births reaching 296,268. The increase in the birth rate can be attributed to a financial assistance scheme that was implemented by the Federal Government in 2004, which provides a one-off payment of A$5,000 as well as additional tax rebates and benefits to new parents. Owing to the increasing birth rate in Australia, baby care achieved retail value growth of 6% in 2010.

The Baby Care in Australia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2006-2010, allowing you to identify the sectors driving growth. Forecasts to 2015 illustrate how the market is set to change.

Product coverage: Baby Hair Care, Baby Skin Care, Baby Sun Care, Baby Toiletries, Medicated Baby Care, Nappy (Diaper) Rash Treatments.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
- Get a detailed picture of the Baby Care market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.

BABY CARE IN AUSTRALIA
Euromonitor International
August 2011

LIST OF CONTENTS AND TABLES

Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Baby Care by Category: Value 2005-2010
Table 2 Sales of Baby Care by Category: % Value Growth 2005-2010
Table 3 Baby Care Premium Vs Mass % Analysis 2005-2010
Table 4 Baby Care Company Shares 2006-2010
Table 5 Baby Care Brand Shares by GBN 2007-2010
Table 6 Baby Skin Care Brand Shares by GBN 2007-2010
Table 7 Baby Sun Care Brand Shares by GBN 2007-2010
Table 8 Forecast Sales of Baby Care by Category: Value 2010-2015
Table 9 Forecast Sales of Baby Care by Category: % Value Growth 2010-2015
Table 10 Forecast Baby Care Premium Vs Mass % Analysis 2010-2015
Executive Summary
Beauty and Personal Care in Australia Strengthens Performance in 2010
Consumers Seek Bargains and Discounts in 2010
Intense Competition in Beauty and Personal Care
Internet Retailing of Beauty and Personal Care Increases in Popularity
Demographic Trends Expected To Drive Growth Over the Forecast Period
Key Trends and Developments
Consumers Seek Bargains in Uncertain Economic Environment
Saving Becomes Important With Regard To Personal Finances
Internet Retailing Gains in Appeal
Consumers Seek Products With Specific Benefits
Blurring Product Lines As Skincare Technology Flows Into Colour Cosmetics
Market Data
Table 11 Sales of Beauty and Personal Care by Category: Value 2005-2010
Table 12 Sales of Beauty and Personal Care by Category: % Value Growth 2005-2010
Table 13 Sales of Premium Cosmetics by Category: Value 2005-2010
Table 14 Sales of Premium Cosmetics by Category: % Value Growth 2005-2010
Table 15 Beauty and Personal Care Company Shares by NBO 2006-2010
Table 16 Beauty and Personal Care Company Shares by GBO 2006-2010
Table 17 Beauty and Personal Care Brand Shares by GBN 2007-2010
Table 18 Penetration of Private Label by Category 2005-2010
Table 19 Sales of Beauty and Personal Care by Distribution Format: % Analysis 2005-2010
Table 20 Sales of Beauty and Personal Care by Category and by Distribution Format: % Analysis 2010
Table 21 Forecast Sales of Beauty and Personal Care by Category: Value 2010-2015
Table 22 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2010-2015
Table 23 Forecast Sales of Premium Cosmetics by Category: Value 2010-2015
Table 24 Forecast Sales of Premium Cosmetics by Category: % Value Growth 2010-2015
Definitions
Summary 1 Research Sources

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