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Skin Care in Australia

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    Report

  • 27 Pages
  • June 2023
  • Region: Australia
  • Euromonitor International
  • ID: 224581
Both retail volume and current value growth rates of skin care notably slowed in 2022 when compared to 2021’s more dynamic performance. Purchase frequency began to normalise, as local consumers returned to pre- pandemic lifestyles. This translated into less time for extensive beauty routines observed during lockdowns.

The analyst's Skin Care in Australia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2018-2022, allowing you to identify the sectors driving growth. Forecasts to 2027 illustrate how the market is set to change.

Product coverage:
Body Care, Facial Care, Hand Care, Skin Care Sets/Kits.

Data coverage:
Market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Skin Care market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

SKIN CARE IN AUSTRALIAKEY DATA FINDINGS
2022 DEVELOPMENTS
  • Stabilising demand in 2022, while smaller brands look to attract younger generations
  • Retailers respond to high cost of living with more affordable skin care options
  • Event marketing resumes, supported by experiential retail and new themes
  • PROSPECTS AND OPPORTUNITIES
  • Positive performance for skin care, but players must be aware of competing categories and heightened price sensitivity
  • Players to focus on marketing specific benefits and targeting future consumers
  • Sustainability to the fore but players must avoid greenwashing
CATEGORY DATA
  • Table 1 Sales of Skin Care by Category: Value 2017-2022
  • Table 2 Sales of Skin Care by Category: % Value Growth 2017-2022
  • Table 3 NBO Company Shares of Skin Care: % Value 2018-2022
  • Table 4 LBN Brand Shares of Skin Care: % Value 2019-2022
  • Table 5 LBN Brand Shares of Basic Moisturisers: % Value 2019-2022
  • Table 6 LBN Brand Shares of Anti-agers: % Value 2019-2022
  • Table 7 LBN Brand Shares of Firming/Anti-cellulite Body Care: % Value 2019-2022
  • Table 8 LBN Brand Shares of General Purpose Body Care: % Value 2019-2022
  • Table 9 LBN Brand Shares of Premium Skin Care: % Value 2019-2022
  • Table 10 Forecast Sales of Skin Care by Category: Value 2022-2027
  • Table 11 Forecast Sales of Skin Care by Category: % Value Growth 2022-2027
BEAUTY AND PERSONAL CARE IN AUSTRALIA
EXECUTIVE SUMMARY
  • Beauty and personal care in 2022: The big picture
  • 2022 key trends
  • Competitive landscape
  • Retailing developments
  • What next for beauty and personal care?
MARKET DATA
  • Table 12 Sales of Beauty and Personal Care by Category: Value 2017-2022
  • Table 13 Sales of Beauty and Personal Care by Category: % Value Growth 2017-2022
  • Table 14 GBO Company Shares of Beauty and Personal Care: % Value 2018-2022
  • Table 15 NBO Company Shares of Beauty and Personal Care: % Value 2018-2022
  • Table 16 LBN Brand Shares of Beauty and Personal Care: % Value 2019-2022
  • Table 17 Penetration of Private Label in Beauty and Personal Care by Category: % Value 2017-2022
  • Table 18 Forecast Sales of Beauty and Personal Care by Category: Value 2022-2027
  • Table 19 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2022-2027
DISCLAIMER
SOURCES
  • Summary 1 Research Sources