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Sun Care in Venezuela
Euromonitor International, June 2011, Pages: 22
Although consumer awareness about sun care continued developing among Venezuelans, many people had to reduce their purchasing frequency and make a more rational use of the products in 2010. While unit prices increased, people found it difficult to maintain the same consumption rate. For instance, Sundown’s sun protector in 120ml and SPF 50 presentation was priced at BsF117, similar to the daily wage earned by a large percentage of the population in 2010. As a result of the restricted demand,...
The Sun Care in Venezuela report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2006-2010, allowing you to identify the sectors driving growth. Forecasts to 2015 illustrate how the market is set to change.
Product coverage: Aftersun, Self-Tanning, Sun Protection.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
- Get a detailed picture of the Sun Care market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
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