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Analgesics in Mexico
Euromonitor International, April 2012, Pages: 45
In 2011 the major players in the analgesics category turned to digital advertising in order to grow their share. The analgesics environment is relatively stable, with the majority of sales held by the largest and most established brands. As a result these brands sought to differentiate themselves in 2011, not only through extensive television advertising but also through social media, YouTube and company websites. This channel of advertising is becoming increasingly important as Internet...
The Analgesics in Mexico report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2007-2011, allowing you to identify the sectors driving growth. Forecasts to 2016 illustrate how the market is set to change.
Product coverage: Systemic Analgesics, Topical Analgesics/Anaesthetic.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
- Get a detailed picture of the Analgesics market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
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