|
|
 |
|
Viewing report
|
|
|
|
Eye Care in Argentina
Euromonitor International, March 2012, Pages: 21
Argentine consumers are highly influenced by professional opinions when choosing an eye care product. Professionals include, from opticians and pharmacists to sales representatives and specialist store owners. Therefore they tend to choose products that have a more medicinal positioning, such as Alcon’s Mirus and Sanofi-Synthélabo’s Irix, rather than products that have a more OTC positioning.
The Eye Care in Argentina report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2007-2011, allowing you to identify the sectors driving growth. Forecasts to 2016 illustrate how the market is set to change.
Product coverage: Allergy Eye Care, Standard Eye Care.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
- Get a detailed picture of the Eye Care market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
|
|
|
|
