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Vitamins and Dietary Supplements in Morocco
Euromonitor International, July 2012, Pages: 40
Moroccan consumers increased consumption of vitamins and dietary supplements as they began to consider their consumption as important to prevent diseases and to maintain healthy bodies. Due to the absence of an efficient public health care system that provides affordable treatment in hospitals, preventive medicine became an increasingly important practice in the daily lives of Moroccans towards the end of the review period. In 2011 this resulted in a significant increase in demand for dietary...
Euromonitor International's Vitamins and Dietary Supplements in Morocco report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2007-2011, allowing you to identify the sectors driving growth. Forecasts to 2016 illustrate how the market is set to change.
Product coverage: Dietary Supplements, Paediatric Vitamins and Dietary Supplements, Tonics and Bottled Nutritive Drinks, Vitamins.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
- Get a detailed picture of the Vitamins and Dietary Supplements market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
VITAMINS AND DIETARY SUPPLEMENTS IN MOROCCO
Euromonitor International
July 2012
LIST OF CONTENTS AND TABLES
Headlines
Trends
Vitamins
Dietary Supplements
Competitive Landscape
Prospects
Category Data
Summary 1 Dietary Supplements: Brand Ranking by Positioning 2011
Table 1 Sales of Vitamins and Dietary Supplements by Category: Value 2006-2011
Table 2 Sales of Vitamins and Dietary Supplements by Category: % Value Growth 2006-2011
Table 3 Dietary Supplements by Positioning 2006-2011
Table 4 Vitamins and Dietary Supplements Company Shares by Value 2007-2011
Table 5 Vitamins and Dietary Supplements Brand Shares by Value 2008-2011
Table 6 Vitamins Brand Shares by Value 2008-2011
Table 7 Dietary Supplements Brand Shares by Value 2008-2011
Table 8 Forecast Sales of Vitamins and Dietary Supplements by Category: Value 2011-2016
Table 9 Forecast Sales of Vitamins and Dietary Supplements by Category: % Value Growth 2011-2016
Afric-phar SA in Consumer Health (morocco)
Strategic Direction
Key Facts
Summary 2 Afric-Phar SA: Key Facts
Company Background
Production
Competitive Positioning
Summary 3 Afric-Phar SA: Competitive Position 2011
Cooper Maroc in Consumer Health (morocco)
Strategic Direction
Key Facts
Summary 4 Cooper Maroc: Key Facts
Summary 5 Cooper Maroc: Operational Indicators
Company Background
Production
Competitive Positioning
Summary 6 Cooper Maroc: Competitive Position 2011
Laboratoires Laprophan in Consumer Health (morocco)
Strategic Direction
Key Facts
Summary 7 Laboratoires Laprophan: Key Facts
Summary 8 Laboratoires Laprophan: Operational Indicators
Company Background
Production
Competitive Positioning
Summary 9 Laboratoires Laprophan: Competitive Position 2011
Laboratoires Sothema in Consumer Health (morocco)
Strategic Direction
Key Facts
Summary 10 Laboratoires Sothema: Key Facts
Summary 11 Laboratoires Sothema: Operational Indicators
Company Background
Production
Competitive Positioning
Summary 12 Laboratoires Sothema: Competitive Position 2011
Maphar Laboratoires SA in Consumer Health (morocco)
Strategic Direction
Key Facts
Summary 13 Maphar Laboratoires SA: Key Facts
Summary 14 Maphar Laboratoires SA: Operational Indicators
Company Background
Competitive Positioning
Summary 15 Maphar Laboratoires SA: Competitive Position 2011
Promopharm SA in Consumer Health (morocco)
Strategic Direction
Key Facts
Summary 16 Promopharm SA: Key Facts
Summary 17 Promopharm SA: Operational Indicators
Company Background
Competitive Positioning
Summary 18 Promopharm SA: Competitive Position 2011
Executive Summary
Consumer Health Experienced Positive Growth in 2011
Stressful and Hectic Lifestyles Continued To Affect the Health of Moroccans
International Players Took the Lead in Consumer Health
Chemists/pharmacies Remained Key Channel
Awareness of Health and Wellness Supports Growth Over the Forecast Period
Key Trends and Developments
Growth Stagnated Despite Improvements in Economy
the Government Kept A Closer Eye on Consumer Health
the List of Medicines Affected by Price Reduction Expanded in 2011
Consumer Products Associated With Ageing Performed Well
Market Indicators
Table 10 Consumer Expenditure on Health Goods and Medical Services 2006-2011
Table 11 Life Expectancy at Birth 2006-2011
Market Data
Table 12 Sales of Consumer Health by Category: Value 2006-2011
Table 13 Sales of Consumer Health by Category: % Value Growth 2006-2011
Table 14 Consumer Health Company Shares 2007-2011
Table 15 Consumer Health Brand Shares 2008-2011
Table 16 Sales of Consumer Health by Distribution Format: % Analysis 2006-2011
Table 17 Sales of Consumer Health by Category and Distribution Format: % Analysis 2011
Table 18 Forecast Sales of Consumer Health by Category: Value 2011-2016
Table 19 Forecast Sales of Consumer Health by Category: % Value Growth 2011-2016
Appendix
OTC Registration and Classification
Vitamins and Dietary Supplements Registration and Classification
Self-medication/self-care and Preventative Medicine
Switches
Definitions
Sources
Summary 19 Research Sources
Product Samples
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