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Vitamins and Dietary Supplements in South Africa
Euromonitor International, May 2012, Pages: 39
There was a general increase in the cost of living during 2011, and consumers’ spending power shrunk towards the middle of the year. Such a development limited further value growth of vitamins and dietary supplements as consumers closely watched their spending. Vitamins and dietary supplements are still perceived to be luxury products by most South Africans and this restricted further growth in a year where the country had yet to significantly recover from the recession.
The Vitamins and Dietary Supplements in South Africa report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2007-2011, allowing you to identify the sectors driving growth. Forecasts to 2016 illustrate how the market is set to change.
Product coverage: Dietary Supplements, Paediatric Vitamins and Dietary Supplements, Tonics and Bottled Nutritive Drinks, Vitamins.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
- Get a detailed picture of the Vitamins and Dietary Supplements market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
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