Chlorine Bleach in Denmark

Euromonitor International, July 2009, Pages: 22

The Chlorine Bleach in Denmark report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2002-2007), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they legislative, distribution, packaging or pricing issues. Forecasts to 2012 illustrate how the market is set to change.

Product coverage includes: chlorine bleach.

Data coverage: market sizes (historic and forecasts), company shares and brand shares.

Why buy this report?
- Get a detailed picture of the chlorine bleach industry;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.

Chlorine Bleach in Denmark
Euromonitor International
July 2009
List of Contents and Tables
Executive Summary
Positive Value Growth in 2008
Premiumisation Driving Value Sales
Fragmented Marketplace
Supermarkets/hypermarkets Dominate Distribution
Negative Value Growth Forecasted
Key Trends and Developments
Economic Turmoil High on the Agenda
Private Label Growth
Eco-sustainability Important for Danish Consumers
Dishwasher and Washing Machine Penetration
Strong Consumer Interest in Allergy-sensitive Products
Market Indicators
Table 1 Households 2003-2008
Market Data
Table 2 Sales of Household Care by Sector: Value 2003-2008
Table 3 Sales of Household Care by Sector: % Value Growth 2003-2008
Table 4 Household Care Company Shares 2004-2008
Table 5 Household Care Brand Shares 2005-2008
Table 6 Penetration of Private Label by Sector 2003-2008
Table 7 Sales of Household Care by Distribution Format: % Analysis 2003-2008
Table 8 Sales of Household Care by Sector and Distribution Format: % Analysis 2008
Table 9 Forecast Sales of Household Care by Sector: Value 2008-2013
Table 10 Forecast Sales of Household Care by Sector: % Value Growth 2008-2013
Definitions
Summary 1 Research Sources
Borup Kemi I/s
Strategic Direction
Key Facts
Summary 2 Borup Kemi I/S: Key Facts
Summary 3 Borup Kemi I/S: Operational Indicators
Company Background
Competitive Positioning
Summary 4 Borup Kemi I/S: Competitive Position 2008
Danlind A/S
Strategic Direction
Key Facts
Summary 5 Danlind A/S: Key Facts
Summary 6 Danlind A/S: Operational Indicators
Company Background
Production
Competitive Positioning
Summary 7 Danlind A/S: Competitive Position 2008
Kavli A/s, O
Strategic Direction
Key Facts
Summary 8 O Kavli A/S: Key Facts
Summary 9 O Kavli A/S: Operational Indicators
Company Background
Production
Competitive Positioning
Summary 10 O Kavli A/S: Competitive Position 2008
Nordisk Parfumerivarefabrik (nopa) A/S
Strategic Direction
Key Facts
Summary 11 Nordisk Parfumerivarefabrik A/S: Key Facts
Summary 12 Nordisk Parfumerivarefabrik A/S: Operational Indicators
Company Background
Production
Competitive Positioning
Sterling Polish Co A/S
Strategic Direction
Key Facts
Summary 13 Sterling Polish Company A/S: Key Facts
Summary 14 Sterling Polish Company A/S: Operational Indicators
Company Background
Production
Competitive Positioning
Summary 15 Sterling Polish Company A/S: Competitive Position 2008
Headlines
Trends
Competitive Landscape
Prospects
Sector Data
Table 11 Sales of Chlorine Bleach: Value 2003-2008
Table 12 Sales of Chlorine Bleach: % Value Growth 2003-2008
Table 13 Chlorine Bleach Company Shares 2004-2008
Table 14 Chlorine Bleach Brand Shares 2005-2008
Table 15 Forecast Sales of Chlorine Bleach: Value 2008-2013
Table 16 Forecast Sales of Chlorine Bleach: % Value Growth 2008-2013

- Blumøller A/S
- Borup Kemi I/s
- Danlind A/S
- Nopa A/S
- Sterling Polish Co A/S

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