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Consumer Lifestyles in Germany
Euromonitor International, March 2011, Pages: 74
Better standards of living have contributed to a healthier old age and an increase in average life expectancy, which in combination with lower birth rates, has resulted in the rapid ageing of German society. Retired people represent the most rapidly growing consumer group, with numbers climbing to 16.7 million in 2009 equating to growth of 8.7%. At the same time, numbers of babies and infants declined by 4.4%, while the figure for kids dropped by 7.9% and for teens by 8.9%. All these factors wil...
The Consumer Lifestyles in Germany report analyses factors influencing national consumer expenditure. Consumer lifestyles reports include coverage of: population, urban development, home ownership, household profiles, labour, income, consumer and family expenditure, health, education, eating habits, drinking habits, shopping habits, personal grooming, clothing, leisure habits, savings and investments, media, communication, transport and travel and tourism. Use this report to understand the factors influencing a nation's lifestyle choices.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
- Get a detailed picture of the Consumer Lifestyles market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market's major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
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