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Laundry Care in Bulgaria
Euromonitor International, Aug 2010, Pages: 32
The shift from standard to concentrated powder detergents was completed in 2009. Concentrated powder detergents accounted for a 98% share of retail value sales of powder detergents in 2009. This process was started only one year earlier in Bulgaria. The rationale behind this development is cost optimisation on the part of manufacturers as fewer inputs are needed in the production process, thereby decreasing overheads and other costs while at the same time retaining or even increasing net sales.
The Laundry Care in Bulgaria market report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (historic date range), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts to 2014 illustrate how the market is set to change.
Product coverage: Carpet Cleaners, Fabric Softeners, Laundry Aids, Laundry Detergents.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
- Get a detailed picture of the Home Care industry;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
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