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Laundry Care in Poland
Euromonitor International, July 2011, Pages: 31
Concentrated powder detergents remained the traditional laundry means utilised by Poles. In 2010 value sales were stable compared to the previous year. It was associated with high saturation and with ever increasing sales of standard and concentrated liquid laundry detergents. Producers, in order to increase sales growth of laundry detergents, introduced innovative solutions and created new trends. Manufacturers launch detergents, which activate in 30° C. More and more products are also...
The Laundry Care in Poland market report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (historic date range), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts to 2015 illustrate how the market is set to change.
Product coverage: Carpet Cleaners, Fabric Softeners, Laundry Aids, Laundry Detergents.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
- Get a detailed picture of the Laundry Care market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
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