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Laundry Care in Spain
Euromonitor International, Aug 2011, Pages: 38
The economic crisis was still the main factor which determined the evolution of laundry care in Spain in 2010. The weak economic situation and the lower purchasing power of consumers led to price wars, driven by private label, which increased its share for another consecutive year. In addition, there was a trend towards the use of products which are considered essential, such as detergents, at the expense of specialised products, such as accessories for appliance care, with higher added-value.
The Laundry Care in Spain market report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (historic date range), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts to 2015 illustrate how the market is set to change.
Product coverage: Carpet Cleaners, Fabric Softeners, Laundry Aids, Laundry Detergents.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
- Get a detailed picture of the Laundry Care market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
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