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Laundry Care in Turkey

  • ID: 228552
  • February 2016
  • Region: Turkey
  • 34 pages
  • Euromonitor International
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Laundry care continued to grow by 6% in volume terms in 2015, largely thanks to a rapid increase in the urban population. Despite stagnation in consumers’ incomes, laundry care registered a similar volume performance to the review period CAGR in 2015.

The Laundry Care in Turkey market report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (historic date range), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts to 2020 illustrate how the market is set to change.

Product coverage: Carpet Cleaners, Fabric Softeners, Laundry Aids, Laundry Detergents.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
- Get a detailed picture of the Laundry Care market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.

Note: Product cover images may vary from those shown
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LAUNDRY CARE IN TURKEY

February 2016

LIST OF CONTENTS AND TABLES

Headlines
Trends
Competitive Landscape
Prospects
Category Indicators
Table 1 Household Possession of Washing Machines 2010-2015
Category Data
Table 2 Sales of

Note: Product cover images may vary from those shown
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Note: Product cover images may vary from those shown

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  • Unilever N.V.
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  • Henkel AG & Co. KGaA
  • Reckitt Benckiser Group plc
  • Procter & Gamble Co.