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Wipes in South Africa
Euromonitor International, Oct 2011, Pages: 28
Overall, current value growth for wipes was strong at 11% in 2010, largely because baby wipes accounted for 72% of wipes value sales following an increase of 10%. Baby wipes thus drives the performance of wipes as a whole. Baby wipes often correlate with nappies/diaper volumes as they are usually purchased in packs with the nappies/diapers. Therefore during promotions companies often combine wipes with nappies. They are usually popular with busy middle- to high-income consumers, with the rising...
The Wipes in South Africa report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2006-2010, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they new product developments, distribution or pricing issues. Forecasts to 2015 illustrate how the market is set to change.
Product coverage: Boxed Facial Tissues, Disposable Pants, Economy Toilet Paper, Household Care Wipes and Floor Cleaning Systems, Intimate Wipes, Light Incontinence, Luxury Toilet Paper, Moderate/Heavy Incontinence, Napkins, Nappies/Diapers, Personal Wipes, Pocket Handkerchiefs, Recycled Toilet Paper, Sanitary Protection Excluding Intimate Wipes, Standard Toilet Paper, Tablecloths.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
- Get a detailed picture of the Wipes market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market's major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
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