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South Korea Consumer Electronics Report Q4 2012 - Product Image

South Korea Consumer Electronics Report Q4 2012

  • Published: November 2012
  • Region: South Korea
  • 58 pages
  • Business Monitor International

FEATURED COMPANIES

  • Domestic Company Profiles
  • Samsung Electronics
  • MORE

BMI View:

We project that South Korean consumer electronics spending will grow by about 4.8% in US dollar terms in 2012 to US$13.3bn, with a moderation in consumer demand expected. In future, maturity in many market segments means that growth will be driven to a large extent by product innovation such as smartphones and touch-screen handsets, as well as LED and 3D TV sets. The roll-out of digital TV broadcasting ahead of analogue switch-off in 2013 will help support sales of premium TV sets.

Smartphones, tablets and internet-enabled TV sets should be among the main growth areas in 2012, with OLED TV set technology a new competitive battleground for vendors. However, the market remains a challenging for many vendors, due to the dominance of domestic giants such as Samsung and LG.

Headline Expenditure Projections:

- Computer Hardware Sales: US$4.3bn in 2011 to US$4.5bn in 2012, +1% in US dollar terms.

The forecast in US dollar terms has been upwardly revised, due to analyst modification, but growth areas will include demand for more mobile form factors such as tablets, as well as Microsoft’s Windows 8 operating system.

- AV Sales: US$2.56bn READ MORE >

Executive Summary 5

SWOT Analysis 7

South Korea Consumer Electronics Market SWOT 7

South Korea Electronics Industry SWOT 8

South Korea Political SWOT 9

South Korea Economic SWOT 10

South Korea Business Environment SWOT 11

Asia Pacific Risk/Reward Ratings 12
Table: Asia Pacific Risk/Reward Ratings, Q412 14

Consumer Electronics Market 15

Computers 15
Table: Computers – Demand, 2008-2016 15

AV 17
Table: AV: Demand, 2009-2016 17

Mobile Handsets 20
Table: Mobile Handsets – Demand, 2008-2016 20

Consumer Electronics Industry 25

Price Trends 26

Challenges 27

Computers 28

AV Devices 29
Table: LCD TV Set Production 29
Table: Digital Video Recorder Production 29

Mobile Handsets 31
Table: GSM Handsets Production 31
Table: CDMA Handsets Production 31

Industry Forecast Scenario 33
Table: Consumer Electronics Overview, 2008-2016 34

Industry Trends and Developments 35

Macroeconomics Forecast 37
Table: South Korea – Economic Activity, 2011-2016 39

Competitive Landscape 40

Computers 40

AV Devices 41

Mobile Handsets 43

Domestic Company Profiles 49

Samsung Electronics 49

Country Snapshot 52
Table: South Korea's Population By Age Group, 1990-2020 ('000) 53
Table: South Korea's Population By Age Group, 1990-2020 (% of total) 54
Table: South Korea's Key Population Ratios, 1990-2020 55
Table: South Korea's Rural And Urban Population, 1990-2020 55

BMI Methodology 56

How We Generate Our Industry Forecasts 56

Electronics Industry 57

Sources 57

Domestic Company Profiles
Samsung Electronics

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