Russia Consumer Electronics Report Q4 2012

  • ID: 2299562
  • November 2012
  • Region: Russia
  • 70 pages
  • Business Monitor International
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  • Company Profiles
  • Depo Computer
  • Kraftway
  • Sitronics
  • MORE

BMI View:

We project that Russian consumer electronics spending will grow by about 12% in US dollar terms in 2012, after Russian retailers such as M.video and Euroset reported another year of strong growth in sales of consumer electronics devices in 2011. The Russian consumer electronics market is expected to increase at a double-digit compound annual growth rate over BMI’s five-year forecast period, driven by the growing popularity of digital lifestyle products like digital TV sets, notebook PCs,
digital cameras and portable audio devices. The planned roll-out of digital TV broadcasting to 95% of Russian citizens by 2015 and investment in 3G and 4G mobile communications infrastructure will boost spending. Meanwhile the market should receive a further boost following WTO entry, confirmed in August 2012, with import taxes of 5-15% expected to be lowered within three years.

Headline Expenditure Projections:

Computer Hardware Sales: US$10.4bn in 2011 to US$11.7bn in 2012, +8% in US dollar terms.

Forecast in US dollar terms downwardly revised due to macroeconomic factors, but tablets should be a strong growth area in 2012.

AV Sales: US$7.6bn in READ MORE >

Note: Product cover images may vary from those shown
2 of 4


  • Company Profiles
  • Depo Computer
  • Kraftway
  • Sitronics
  • MORE

Executive Summary 5

SWOT Analysis 7

Russia Consumer Electronics Market SWOT 7

Russia Political SWOT 8

Russia Economic SWOT 8

Russia Business Environment SWOT 9

CEE Risk/Reward Ratings 10
Table: CEE Consumer Electronics Risk/Reward Ratings, Q412 13

Consumer Electronics Market 14

Computers 15
Table: PC Sales, 2008-2016 15

AV 18
Table: AV Sales, 2009-2016 18

Mobile Handsets 23
Table: Mobile Communications, 2008-2016 23

Three Most Popular Models In Different Pricing Categories In MTS Retail Network Q311, % Of Total Units Sold 25

Electronics Industry 29
Table: Russia Electronics Industry, Key Metrics 29
Table: Electronics Output, 2009-2016 29
Table: Russia's Technology Park Expenditure, 2006-2010 (US$mn) 31
Table: Diverse Private Tech Firm Investment Boosts Silicon Skolkovo Dream 33
Table: Electronics Output By Segment, 2009-2016 35
Table: FDI Of LCD TV Set Manufacturers In Russia, 2006-2009 37
Table: Russia Electronics Components Industry – Development Plan 2008-2025 38

Industry Forecast Scenario 39

Consumer Electronics Market 39
Table: Consumer Electronics Overview, 2008-2016 39

Industry Developments 42

Macroeconomic Forecast 45
Table: Russia – Economic Activity 48

Competitive Landscape 49

Computers 49

Handsets 50

AV 54

Company Profiles 57

Depo Computer 57

Kraftway 59

National Computer Corporation (NCC) 60

Sitronics 62

Demographic Outlook 64
Table: Russia's Population By Age Group, 1990-2020 ('000) 65
Table: Russia's Population By Age Group, 1990-2020 (% of total) 66
Table: Russia's Key Population Ratios, 1990-2020 67
Table: Russia's Rural And Urban Population, 1990-2020 67

BMI Methodology 68

How We Generate Our Industry Forecasts 68

Electronics Industry 68

Sources 69

Note: Product cover images may vary from those shown
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Company Profiles
Depo Computer
National Computer Corporation (NCC)

Note: Product cover images may vary from those shown
4 of 4
Note: Product cover images may vary from those shown


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