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Egypt Consumer Electronics Report Q4 2012 - Product Image

Egypt Consumer Electronics Report Q4 2012

  • ID: 2299592
  • November 2012
  • Region: Egypt
  • 53 pages
  • Business Monitor International


  • Axiom Telecom
  • Company Profiles
  • HP Egypt
  • MORE

BMI projects Egypt's consumer electronics spending will grow by about 11% in US dollar terms in 2012 to US$16.7bn. Spending on consumer electronics has remained a relative bright spot, despite the relatively weak employment backdrop. Strong remittances from Egyptians working in Saudi Arabia have helped to boost household spending but with a weak employment backdrop we stress that it will take some time before the economy is able to return to pre-crisis rates of growth. Egypt is still expected to be one of the higher-growth consumer markets in the region over the next few years, although several constraints, including low disposable incomes, economic disparities, low computer literacy and channel inefficiencies, could prevent the market from fulfilling its potential. Key factors behind the forecast growth in Egypt's consumer electronics sales include the emergence of a more affluent middle class and the growing acceptance of modern retail concepts.

Headline Expenditure Projections:

Computer hardware sales: US$956mnn in 2011 to US$1.0bn in 2012, +13% in US dollar terms.

Forecast in US dollar terms upwardly revised due to analyst modification and computer penetration READ MORE >


  • Axiom Telecom
  • Company Profiles
  • HP Egypt
  • MORE

Executive Summary 5

SWOT Analysis 7

Egypt Consumer Electronics Market SWOT 7

Egypt Political SWOT 8

Egypt Economic SWOT 9

Egypt Business Environment SWOT 10

MEA Risk/Reward Ratings 11
Table: Middle East And Africa Risk/Reward Ratings, Q412 13

Market Overview 14

Computers 14
Table: PC Sales, 2009-2016 14

AV 17
Table: AV Sales, 2009-2016 17

Mobile Handsets 19
Table: Mobile Communications, 2009-2016 19

Consumer Electronics Industry 23
Table: Egypt Distributors For Leading Brands 28

Industry Forecast Scenario 29

Consumer Electronics Market 29
Table: Consumer Electronics Overview, 2009-2016 30

Industry Developments 32

Macroeconomic Forecast 33
Table: Economic Activity 35

Competitive Landscape 36

Computer 36

Handsets 37

AV 40

Company Profiles 42

Raya Holdings For Tech & Communications (Trade Division) 42

Axiom Telecom 44

HP Egypt 46

Country Snapshot Egypt Demographic Outlook 47
Table: Egypt's Population By Age Group, 1990-2020 ('000) 48
Table: Egypt's Population By Age Group, 1990-2020 (% of total) 49
Table: Egypt's Key Population Ratios, 1990-2020 50
Table: Egypt's Rural And Urban Population, 1990-2020 50

BMI Methodology 51

How We Generate Our Industry Forecasts 51

Electronics Industry 52

Sources 52

Company Profiles
Raya Holdings For Tech & Communications (Trade Division)
Axiom Telecom
HP Egypt

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