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Sun Care in Nigeria

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    Report

  • 19 Pages
  • May 2023
  • Region: Nigeria
  • Euromonitor International
  • ID: 2306223
Sun care is a niche landscape that performs poorly when economic conditions are weak. With a poor economy during 2022, particularly with high inflation limiting consumer spending power, there was a decline in demand. Furthermore, since expatriates (foreigners working in Nigeria) are key consumers of sun care, a weak economy which reduced the presence of expatriates led to a decline in demand from this demographic.

The Sun Care in Nigeria report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2018-2022, allowing you to identify the sectors driving growth. Forecasts to 2027 illustrate how the market is set to change.

Product coverage: Adult Sun Care, Baby and Child-specific Sun Care.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Sun Care market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
The publisher has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, the publisher has a unique capability to develop reliable information resources to help drive informed strategic planning.

Table of Contents

SUN CARE IN NIGERIA
KEY DATA FINDINGS
  • 2022 DEVELOPMENTS
  • Poor economic conditions impact the performance of sun care
  • Sun protection is the only significant sun care product in Nigeria
  • Direct sellers lead, but face challenging conditions as unit prices rise
PROSPECTS AND OPPORTUNITIES
  • The growing economy drives sales of sun care across the forecast period
  • Growing incomes to boost the demand among a segment of Nigerians
  • Growing awareness of products benefits drives sales of sun protection
CATEGORY DATA
  • Table 1 Sales of Sun Care by Category: Value 2017-2022
  • Table 2 Sales of Sun Care by Category: % Value Growth 2017-2022
  • Table 3 NBO Company Shares of Sun Care: % Value 2018-2022
  • Table 4 LBN Brand Shares of Sun Care: % Value 2019-2022
  • Table 5 LBN Brand Shares of Premium Adult Sun Care: % Value 2019-2022
  • Table 6 Forecast Sales of Sun Care by Category: Value 2022-2027
  • Table 7 Forecast Sales of Sun Care by Category: % Value Growth 2022-2027
BEAUTY AND PERSONAL CARE IN NIGERIA
EXECUTIVE SUMMARY
  • Beauty and personal care in 2022: The big picture
  • 2022 key trends
  • Competitive landscape
  • Retailing developments
  • What next for beauty and personal care?
MARKET DATA
  • Table 8 Sales of Beauty and Personal Care by Category: Value 2017-2022
  • Table 9 Sales of Beauty and Personal Care by Category: % Value Growth 2017-2022
  • Table 10 GBO Company Shares of Beauty and Personal Care: % Value 2018-2022
  • Table 11 NBO Company Shares of Beauty and Personal Care: % Value 2018-2022
  • Table 12 LBN Brand Shares of Beauty and Personal Care: % Value 2019-2022
  • Table 13 Distribution of Beauty and Personal Care by Format: % Value 2017-2022
  • Table 14 Distribution of Beauty and Personal Care by Format and Category: % Value 2022
  • Table 15 Forecast Sales of Beauty and Personal Care by Category: Value 2022-2027
  • Table 16 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2022-2027
DISCLAIMER
SOURCES
  • Summary 1 Research Sources