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Chile Information Technology Report Q1 2013

Business Monitor International, December 2012, Pages: 72

BMI View: Chilean IT spending is expected to reach US$3.5bn in 2012, up 14%, with BMI's forecast upwardly revised in US dollar terms, despite an expected economic moderation. Chile's IT market is one of the most developed in Latin America and the Chilean government's commitment to high growth should continue to keep IT spending on an upwards trajectory, with BMI envisaging that Chilean GDP per capita will double in US dollar terms by 2019.

Headline Expenditure Projections:

Computer hardware sales: US$1.5bn in 2011 to US$1.6bn in 2012, +12.0% in US dollar terms.

Forecast in US dollar terms upwardly revised due to analyst modification following stronger than expected retail sales growth in H211.

Software sales: US$353mn in 2011 to US$406mn in 2012, +15% in US dollar terms. Forecast in US dollar terms downwardly revised due to analyst modification and much will depend on the success in bringing down illegal software use, which at 64% is higher than in some regional neighbours such as Mexico.

IT Services sales: US$1.3bn in 2011 to US$1.4bn in 2012, +15.0% in US dollar terms. Forecast in US dollar terms downwardly revised due to analyst modification, with strong sectors including utilities,
financial services, government, telecoms, mining, retail and distribution.

Risk/Reward Ratings:

Chile's score was 63 out of 100.0. Chile has risen two places to third in our latest RRR table, behind only the US and Canada. Its overall rating was boosted by a relatively high Country Rewards score.

Key Trends & Developments:

- Chile's development as an offshoring location will attract more investment in IT services, with sectors such as retail, distribution, financial services, telecoms and healthcare offering opportunities. Mining is also a sector attracting increased vendor attention. Major multinationals such as General Electric and JP Morgan have proceeded with plans to establish service centres in Chile.

- Declining exports combined with more subdued private consumption and fixed investment will weigh on the IT market in 2012. However, with ample fiscal and monetary policy ammunition at the disposal of the Chilean authorities, we expect consumer spending to hold up relatively well.

- Many of the government's ICT development plans and programmes are still in a nascent stage and their ultimate effectiveness is yet to be determined. While Chile can boast relative strength in some areas, such as telecoms infrastructure, it has been relatively weak in terms of investment in enterprise IT.

Executive Summary 5

SWOT Analysis 7

Chile IT Sector SWOT 7

Chile Telecommunications Sector SWOT 8

Chile Political SWOT 9

Chile Economic SWOT 10

Chile Business Environment SWOT 11

Americas Risk/Reward Ratings 12
Table: Americas IT Risk/Reward Ratings 14

Americas IT Market Overview 15

IT Penetration 15

Market Overview 23

Government Authority 23

Hardware 24

Software 26

IT Services 29

Industry Developments 30

Industry Forecast 33
Table: Chile IT Sector - Historical Data & Forecasts , 2010-2017 36

Industry Forecast Internet 37

Internet 37
Table: Chilean Telecoms Sector - Internet - Historical Data And Forecasts, 2009-2016 37

Competitive Landscape 39

Software 41

IT Services 43

Internet Competitive Landscape 46
Table: Regional Broadband Penetration Overview 46
Table: Regional Internet Penetration Overview 47

Macroeconomic Forecast 48
Table: Chile - Economic Activity, 2011-2016 50

Company Profiles 51

Sonda SA 51

Dell 54
Table: Selected Dell Mergers And Acquisitions 58

SAP 60

Country Snapshot 64
Table: Chile's Population By Age Group, 1990-2020 ('000) 65
Table: Chile's Population By Age Group, 1990-2020 (% of total) 66
Table: Chile's Key Population Ratios, 1990-2020 67
Table: Chile's Rural And Urban Population, 1990-2020 67

BMI Methodology 68

How We Generate Our Industry Forecasts 68

IT Industry 68

IT Ratings – Methodology 69
Table: IT Business Environment Indicators 70

Weighting 71
Table: Weighting Of Components 71

Sources 71

Company Profiles
Sonda SA
Dell
SAP

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