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Laundry Care in China
Euromonitor International, July 2011, Pages: 60
There were a decreasing number of full-time housewives in China during the review period, with a growing number of households being made up of two working adults. This increased consumers’ sense of a lack of time and also their demand for convenience. Consumers, especially young consumers, increasingly feel they have little time or energy to devote to laundry care, which resulted in a growing demand for convenience in this product area. Consumers in rural areas are for example increasingly...
The Laundry Care in China market report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (historic date range), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts to 2015 illustrate how the market is set to change.
Product coverage: Carpet Cleaners, Fabric Softeners, Laundry Aids, Laundry Detergents.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
- Get a detailed picture of the Laundry Care market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
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