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Polishes in China
Euromonitor International, July 2011, Pages: 38
Retail sales of polishes saw a stable but slow growth in 2010 over the previous year, due to limited consumer demand. Most products are purchased only infrequently, with a tube of shoe polish for example typically meeting an entire household’s needs for a whole year. Shoe polish was meanwhile the only form of polish purchased by most consumers, accounting for 55% value share in 2010. Floor polish meanwhile faces strong competition from floor cleaners in surface care while furniture polish...
The Polishes in China market report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (historic date range), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts to 2015 illustrate how the market is set to change.
Product coverage: Floor Polish, Furniture Polish, Metal Polish, Shoe Polish.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
- Get a detailed picture of the Polishes market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
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