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Baby and Child-Specific Products in Serbia

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    Report

  • 19 Pages
  • May 2023
  • Region: Serbia
  • Euromonitor International
  • ID: 2359806
In Serbia, brand loyalty is high in baby and child-specific products. Parents tend to stick to brands that are deemed suitable for their children, rather than switching to cheaper alternatives. However, price sensitivity remains a key driver of demand for private label products that offer a good balance between price and quality. In 2022, more consumers bought baby and child-specific products on promotion due to many consumers’ price sensitivity increasing.

The Baby and Child-specific Products in Serbia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2018-2022, allowing you to identify the sectors driving growth. Forecasts to 2027 illustrate how the market is set to change.

Product coverage: Baby and Child-specific Hair Care, Baby and Child-specific Skin Care, Baby and Child-specific Sun Care, Baby and Child-specific Toiletries, Baby Wipes, Medicated Baby and Child-specific Products, Nappy (Diaper) Rash Treatments.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Baby and Child-specific Products market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
The publisher has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, the publisher has a unique capability to develop reliable information resources to help drive informed strategic planning.

Table of Contents

BABY AND CHILD-SPECIFIC PRODUCTS IN SERBIA
KEY DATA FINDINGS
  • 2022 DEVELOPMENTS
  • More parents buy products on promotion while others buy dermocosmetics for their kids in 2022
  • Urbanisation and birth rate drives demand for baby and child-specific products
  • Many consumers look for promotions allowing multinationals to grow value share
PROSPECTS AND OPPORTUNITIES
  • Rise in skin allergies set to boost sales of sensitive skin care ranges in the forecast period
  • Consumers likely to remain brand loyal but some to shift to private label during the forecast period
  • Sales growth likely despite expected decline in birth rate over the forecast period
CATEGORY DATA
  • Table 1 Sales of Baby and Child-specific Products by Category: Value 2017-2022
  • Table 2 Sales of Baby and Child-specific Products by Category: % Value Growth 2017-2022
  • Table 3 Sales of Baby and Child-specific Products by Premium vs Mass: % Value 2017-2022
  • Table 4 NBO Company Shares of Baby and Child-specific Products: % Value 2018-2022
  • Table 5 LBN Brand Shares of Baby and Child-specific Products: % Value 2019-2022
  • Table 6 LBN Brand Shares of Baby and Child-specific Sun Care: % Value 2019-2022
  • Table 7 LBN Brand Shares of Premium Baby and Child-specific Products: % Value 2019-2022
  • Table 8 Forecast Sales of Baby and Child-specific Products by Category: Value 2022-2027
  • Table 9 Forecast Sales of Baby and Child-specific Products by Category: % Value Growth 2022-2027
  • Table 10 Forecast Sales of Baby and Child-specific Products by Premium vs Mass: % Value 2022-2027
BEAUTY AND PERSONAL CARE IN SERBIA
EXECUTIVE SUMMARY
  • Beauty and personal care in 2022: The big picture
  • 2022 key trends
  • Competitive landscape
  • Retailing developments
  • What next for beauty and personal care?
MARKET DATA
  • Table 11 Sales of Beauty and Personal Care by Category: Value 2017-2022
  • Table 12 Sales of Beauty and Personal Care by Category: % Value Growth 2017-2022
  • Table 13 GBO Company Shares of Beauty and Personal Care: % Value 2018-2022
  • Table 14 NBO Company Shares of Beauty and Personal Care: % Value 2018-2022
  • Table 15 LBN Brand Shares of Beauty and Personal Care: % Value 2019-2022
  • Table 16 Penetration of Private Label in Beauty and Personal Care by Category: % Value 2017-2022
  • Table 17 Distribution of Beauty and Personal Care by Format: % Value 2017-2022
  • Table 18 Distribution of Beauty and Personal Care by Format and Category: % Value 2022
  • Table 19 Forecast Sales of Beauty and Personal Care by Category: Value 2022-2027
  • Table 20 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2022-2027
DISCLAIMER
SOURCES
  • Summary 1 Research Sources