|
|
 |
|
Viewing report
|
|
|
|
Service Provider Strategies for Mobile Devices: Operator Priorities, and Competitive Analysis
In-Stat/MDR, May 2004, Pages: 75
What do consumers and business users want from their next mobile phones and what will they pay? The latest report from In-Stat/MDR has the answers from two new end-user surveys.
Consumers say they prefer mobile phones from the leading manufacturers, but many won't pay more than $100, according to the new report titled "Service Provider Strategies for Mobile Devices: Operator Priorities, and Competitive Analysis."
Business users expect to pay slightly more for mid-tier phones ($100 to $200) than consumers, this report notes.
This new report also highlights these findings:
- The one feature most users would pay extra for is extended battery life
- Nokia and Motorola remain the strongest brands, with Sony Ericsson and Samsung leading the second-tier pack
- Nextel has the highest overall satisfaction rate
- When consumers and business users expect to buy their next mobile phone
This report also includes analysis of service provider strategies throughout.
So, if you need to keep tabs on wireless consumers and business users, then this report is a must-have. If you work for a service provider or a handset manufacturer, this report has what you need to understand customer opinions today, so you're ready for tomorrow.
|
|
|
|
